Yu-kai Chou

5 Dominant Techniques to Social Media Marketing
After helping a variety of companies with their social media marketing campaigns in the past 2 years, I noticed that social media marketing narrows down to a few dominant techniques that work well and produce results.
However, a big problem in the industry is that most people just think about [...]

Outsourcing Web Development to India creates the Illusion of Saving Money
A lot of people talk about saving money by outsourcing to India. However, my personal experience is that it actually costs way more than doing it in the US if you are a resourceful entrepreneur.
I’m sure there are some firms out there that are truly [...]

Chou Notes:
Today I talk about Vertical Networking and why I think it’s more meaningful than Horizontal Networking. Making others more successful in your network can be more meaningful than constantly meeting new people.
If you were all stuck in a pit, helping people out of it would benefit you more than stepping on someone’s shoulders.

Influential people are generally too busy with their emails, meetings, tweets etc
There are always benefits when more influential people know about you and think positively of you. If they like you, they are able to give you shootouts, advice, connections, and all that good stuff. However, it’s often very difficult to get their attention since [...]

No one likes excuses…besides their creator
Often times when someone did their tasks incorrectly and it was pointed out to them, the person would blame it on their tools or environment. It could be pretty frustrating when you are working with people like that and their work/attitudes directly impact how you do.
When that happens, instead of [...]