A New Metrics Era: Social Media and Qualitative Traffic

The 3 Qualitative Metrics of Traffic
A lot of websites out there just measure traffic. Traffic is a quantitative number that is easy to measure and helps you see important trends and how successful campaigns are. However, especially for sites that need some kind of conversion like signing up or buying a product, undifferentiated traffic can [...]

Persistence: Failing your way to success

We need to become babies
Everyone wants to be successful. Unless you are sick and perverted, you do not like failure. However, in order to grow and learn, you must not only be tolerant of failure, you must welcome it.
And when you do fail, you must learn to pick yourself up as fast as possible and [...]

Social Media Marketing Interview with CrowdBooster

CrowdBooster
CrowdBooster is one of the best Twitter Apps that analyze how your Twitter account is doing and how to make it even more effective. It’s the perfect balance between not having overwhelming statistics on every little ratio, and having enough depth that it actually becomes useful. A lot of tools out there are more like [...]

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