Yu-kai Chou is the CEO of RewardMe and Speaker/Lecturer in SoLoMo and Gamification. Yu-kai lectures/speaks at places like Stanford, Google, The Internet Marketing Conference, Richard Drapers Retreat, and CINA.org.
This is a very good presentation that will help startups focus on the important metrics and have the right expectations. I find it interesting that it plans to have an average user to go back on the site 2-3 times a month.
No comments yet.