This post is a high-level introduction to Octalysis, the Gamification Framework I created after more than 17 years of Gamification research and and Behavioral Design study. Within a year of publication, Octalysis was organically translated into 16 languages and became required literature in Gamification instruction worldwide. What is Gamification? Gamification is design that places the … Continue reading The Octalysis Framework for Gamification & Behavioral Design