Is Your MVP a Hypothesis Test or a Crappy Product?
Most founders confuse "minimum viable" with "minimum effort." A real MVP is the simplest possible experiment that proves…
Contact Me The Blog
Entrepreneurship
Articles on Entrepreneurship — from Yu-kai Chou, creator of the Octalysis Framework.
The Startup Revenue Equation: How to Go from $0 to $1M
Most startup advice is either inspirational fluff (“follow your passion!”) or Silicon Valley mythology (“raise a seed round,…
Chain Combos in Gamification: Solo vs Group (GT #40 & #106)
In fighting games, combos are everything. You land the first hit. You chain into a second. A third.…
The Most Common Design Mistakes in Boosters and Leveling Systems
I’ve consulted with hundreds of companies on their gamification systems. The two mechanics they get wrong most often?…
Hunter’s Mark: The Pre-Commitment Mechanic Most Designers Miss
There’s a moment in World of Warcraft that every Hunter player knows. You spot your enemy. You aim.…
Reiss’s 16 Basic Desires Mapped Through Octalysis: How One Framework Absorbs Another
Reiss’s 16 Basic Desires is a psychological framework that claims every sustained human motivation reduces to 16 universal…
Bartle’s Player Types: The Complete Guide (And Why Four Isn’t Enough)
Bartle’s Player Types is a 1996 taxonomy by Richard Bartle, co-creator of the first Multi-User Dungeon (MUD1, 1978)…
Want a Real Life? Be an Entrepreneur — Why Startup Life Beats Corporate
Living the life of an entrepreneur is tough. You work your butt off and get paid almost nothing…