These gamification examples were tested by Erik van Mechelen, based on the gamification framework–Octalysis–created by Yu-kai Chou.
Education Gamification Examples for Lifelong Learning
Each of us learn every day, even if we aren’t trying to. As humans, we pick up new ideas through mimicry and even by osmosis. Well, maybe not exactly by osmosis, but it sure feels that way!
Here are 10 gamification examples from education for lifelong learners. Be sure to tell me what I missed in the comments 🙂
As before, I’ve included the ever-powerful Game Techniques along the way.
This is a follow-up to last week’s post on What are Learning Games. One of the most promising applications of gamification is to enhance the learning experiences of children. The teaching tools of today are no longer limited to chalkboards, whiteboards, flashcards, textbooks and worksheets. Games offer kids more interactive options.
“There is no commandment which says, thou shall not have fun,” says one YouTuber who discussed the use of games for educational purposes. They can enrich a child’s understanding of information rather effortlessly. And with games, learning feels effortless, as opposed to being an aggravating chore.
But be forewarned. It is important to choose your educational game wisely. Just because it is packaged as a learning tool, does not automatically justify its worth. David Kleeman President of the American Center for Children and Media sums this up well as he says:
“I love and support the idea of tapping the engagement and strategic thinking of game play, but I’ve also seen very poor examples that are little more than gussied-up rote learning,”
With that said, here is my list of Top Ten Learning Games for Kids. They range from the teaching of simple and intermediate academics to more complex real life skills.
Learning Game #1: Dragon Box
Why wait until middle school to start learning Algebra? While some students excel in this subject, it is certainly not everyone’s favorite. Many kids learn to solve equations very mechanically without really understanding the underlying concepts at work.
In Dragon Box visual elements are used to represent the idea of balancing two sides within a closed system. The goal is to eliminate all unnecessary elements to get the box all by itself. The game progresses to higher levels which more closely approximates the types of equations that kids will eventually face in school.
I remember for my childhood (yes, even as an Asian kid), I hated math. It was the most annoying and boring subject. It was the epitome of “school work,” and it was what many parents cared about the most. I also know A LOT of other kids thought like me too.
The amazing thing about Dragon Box is that little kids LOVE to play it without knowing that they are solving complex math. There has been many case studies where 4+ year olds are mastering and solving thousands of middle school Algebra problems!
This is the epitome of a learning game – making something boring fun and exciting!
Learning Game #2: Mind Snacks
Mind Snacks is an interactive app that teaches words and phrases in different languages such as Spanish, Chinese, French, German and Japanese. There is also the option to choose SAT vocabulary. Instead of learning through rote memorization and repetition, fun touch screen games are used.
Most kids don’t like being confined to a desk with a textbook. But with Mind Snacks, they can learn foreign words and phrases in informal settings, such as waiting in line, or even during a long car trip.
Childhood is the best time to learn new languages. The earlier this is done, the better. With games like Mind Snacks, kids can optimize this valuable window of opportunity instead of waiting until middle school or even high school.
By the way, I must add that I have been playing this game for a while to learn Spanish myself, and it is by far the most fun learning experience I have had towards Spanish (comparable to playing Diablo III in Spanish).
The difference to this and Duolingo, is that Duolingo gamifies the Meta-game towards language learning, where Mind Snacks make the learning part itself fun!
Learning Game #3: DIY.org
Projects like baking a cake, knitting a scarf, planting a garden or even making toys can give kids an immense sense of Development & Accomplishment (Core Drive#2) and Empowerment of Creativity & Feedback. They also learn that not everything of value needs to be store bought, especially when they can use their own abilities to create these things.
Do it yourself projects teach problem solving skills, artistic sensibilities, resourcefulness and independence. They also help bring out the creativity that is inherent in all of us.
The site, DIY.org has an app called DIY – Get Skills, Be Awesome. Kids can showcase their creations and even share them in a larger community. This social aspect allows them to receive validation from peers their own age, not just from mom and dad (Core Drives #3 and #5)
Learning Game #4: Code Spells
More parents are realizing how important it is for kids to learn how to code, especially since this is a highly marketable skill. However, programming is not offered as a core subject in school for small children yet. But with a game like Code Spells, writing code becomes a fun pastime, not an extra learning course.
Players must help gnome characters perform certain tasks by using magic. But the spells they use need to be written in Java code.
A study on 40 girls (ages 10-12), showed that learning code was actually quite effortless due to this game. And some of the subjects even expressed disappointment that the game was over too soon. A highly addictive experience combined with immense learning equates to a fabulous learning game indeed!
I remember when I took my first computer class in Visual Basic, it was so boring and dull that I gave up on it quickly for the exciting topic of Economics (that eventually disappointed me), which led to a great regret for me because now being a professional in the tech world, I truly wished I learned more programming when I was younger. Hopefully this can prevent other kids from having the same regret later (and who knows, maybe it’s not too late for me!)
Learning Game #5: Scribble Naughts
Scribble Naughts is a media creation game for kids around ages 8-11 which teaches creative problem solving skills through imaginative scenarios that involve logic, spelling and creativity.
Players are given a particular challenge to solve. And they can do this by summoning just about anything they can think of, by typing it into a field.
Imaginations can run wild with all the different possibilities that can be brought to life. Players can even create new puzzles that can be shared with others (Core Drive #3 Empowerment of Creativity and Feedback).
If the super hero Green Lantern had played this game growing up, he would have eliminated his biggest weakness – lack of spontaneous creativity.
Learning Game #6 Dora’s Cooking Club
Dora’s Cooking Club is for ages 4-6. Most younger kids love Dora. So using this character to inspire learning in children is already a huge plus.
Kids learn about numbers, fractions, shapes and Spanish as they help Dora and her grandmother prepare a delicious Mexican meal.
Children are likely to play this game voluntarily as opposed to doing exercises in a workbook.
Unfortunately, this is a bit out of my league…I haven’t found the strength in me to master this game and be addictively edutained for months.
Learning Game #7. Game Star Mechanic
An important life skill (which is difficult to teach) is to come up with a good, creative idea and develop it through a process of logical steps.
With Game Star Mechanic, kids are given the opportunity to hone this ability by making their own games and sharing them with others. According to their site, their community has over 250,000 designers whose games have been played over 5 million times. Game Star Mechanic is even being used by teachers in classroom settings to fulfill STEM requirements.
If I had played this game on game design growing up, I would have become an even stronger Gamification Expert (assuming that this is physically possible).
Learning Game #8: SimCity
SimCity is one of the original awesome Learning/Productive/Serious Games in the industry that really got the hearts and minds of players. Eventually, you learn that it also gets the brains of players.
The makers of SimCity have come out with educational version (Sim City EDU) to fulfill classroom STEM (Science, Technology, Engineering and Mathematics) requirements. Kids are asked to build virtual cities as they learn about socio-economic development, urban planning and environmental management.
This holistic framework helps kids develop big picture thinking styles where they learn how specific actions affect a larger system such as an entire city.
I wasn’t a big fan of this game when I was younger (it’s because I messed up the water piping and sewage system in my city the first time playing and gave up), but one of my best friends who loved this game ended up being an Architect – graduating from Architecture Association, one of the top architectural universities in the world.
Learning Game #9: Mindblown Life
Teaching money management skills often takes the form of stern lecturing between parents and their young adult children.
Mindblown Life is a game that is designed to teach money management skills to teens. Multiple players participate and interact with one another as they try to balance their professional and personal lives to avoid overspending (Core Drive #8: Loss and Avoidance).
Cofounder, Tracy Moore spoke to Mashable and said, “We’re at an unsustainable point in financial literacy…If we don’t do something now, the tomorrow that exists will be dramatically different from the one we imagined and the one we want.”
Albeit, money management is particularly critical in today’s economy. However, it is something that is best learned through the feel of managing your own money (Core Drive #4: Ownership & Possession). Mindblown Life is therefore a wonderful tool to help impart these life lessons.
Learning Game #10: The Misadventures of PB Winterbottom
Perhaps the most striking characteristic is the look and feel of the game, which is done in stunning black and white graphics. According to Destructoid.com, “All of the art is downright beautiful to look at…there’s a simple elegance to every detail in the levels and story frames that draws you in.”
The player moves through the game as a pie stealing character named PB Winterbottom. The player’s strategies can involve cloning him or even manipulating time.
Critical thinking and problem solving skills can indeed be cultivated effortlessly through imaginative and immersive digital activities such as Misadventures. This is like the kid version of “Portal,” where an understanding of physics (and the fun places where you can break the laws of physics!) become engaging and critical to solving the problems.
Conclusion on Learning Games
Most people think of games as being strictly recreational. But this does not necessarily have to be the case. Games can help kids of all ages master learning feats without the struggle and frustration that is often felt in formal learning contexts. When designed properly, they can boost feelings of confidence, accomplishment (Core Drive #2) and self efficacy. They offer excellent opportunities for players to tap into enormous reserves of creativity and problem solving abilities. And best of all, they can be incredibly enjoyable.
(Thanks to Christine Yee for tremendously helping me on this post)
As you might know, Octalysis Prime is my most important project to share with the world my most advanced research and knowledge in Gamification and Behavioral Design – things we charge our clients $100K – $500K USD to apply to their organizations.
It is a Gamified Library with over 1000 videos of the most advanced lessons in Game Design Techniques (Points, Badges, Leaderboards, Mystery box, Easter Eggs, Grownup Locks), 3-Hour knowledge/interviews from other experts like Richard Bartle (original inventor of virtual worlds and Creator of Bartle’s 4 Player Types), Nicole Lazzaro (creator of 4Keys2Fun), Charles Huang (Creator of Guitar Hero), and other strategies on gamifying entrepreneurship, product, education, sales/marketing, parenting, workplace motivation, and more.
It’s basically downloading my brain for the price of a gym member.
Octalysis Group consultants literally are the best people that Yu-kai Chou put in front of his clients, including Uber, Tesla, Google, LEGO, Microsoft, Walgreens and more (charging $100K – $200K for the skills we learned from OP).
If you are interested in actually building a career in Gamification/Behavioral Design, or with Gamification/Behavioral Design, or you just want to make sure you have resilience for the upcoming turbulent 2023 economy, then I would HIGHLY recommend you to talk up this offer.
To make it more compelling why you should double down on transforming your life with Octalysis Knowledge, here I will present you 30 reasons to join OP powered by the 8 Core Drives of the Octalysis Framework!
Core Drive 1: Epic Meaning & Calling
The world is struggling right now and needs you to become OP (overpowered).
Imagine what it would be like to create true change in the world and yours.
Begin your Heroes Journey today!
Core Drive 2: Development & Accomplishment
Have you felt stuck in the same place for a long time now? Is it time to upgrade yourself yet?
Learn 20 years of world class knowledge in a game from me in a gamified platform and make 2023 your biggest win.
Download my brain, level up your input, and watch your output transform your life!
Core Drive 3: Empower of Creativity & Feedback
The world is becoming more and more chaotic – just like the beginning of any hero’s journey!
Plan your own personal build strategy in OP, make the world your canvas, and express yourself fully in this world of chaos.
Imagine yourself 5 years from now. Do you like what you see? What if you imagine yourself learning all the knowledge, skill, and connections from Octalysis Prime. Would that be worth pursuing?
Core Drive 4: Ownership & Possession
When you get yourself to tiptop form, money is easy. You’ve already spent years accumulating valuable skills. You just need that last 10% to monetize it to the fullest.
Some of the knowledge I’m sharing on OP (like certain key principles in Behavioral Economics) singlehandedly helped me make $200K more, either because it helped secure a large client project, or was the key component that solved another challenging client project.
Money is a reflection of your skill growth and diligent no-procrastination work ethic, plus a bit of luck. Octalysis Prime can help you with the first, you have to pick up the second (or with a bit of gamifying), and we can only pray for the third.
If you are going to invest in ANYTHING in this volatile bear market, invest in yourself!
Core Drive 5: Social Influence & Relatedness
We are social animals that NEED respect from those around us. Gain respect by becoming the best you.
Gain appreciation from peers, family, and loved ones, by understanding how the social brain works.
Connect with a passionate community of innovators, educators, entrepreneurs, thinkers, storytellers just like you with the OP Slack Community.
No longer be the only crazy one in your community. Join the 19,071 Octalysis Prime Members and finally feel understood!
Observe social proof of all the OP Members who share their wins about becoming better teachers, raised millions of dollars, got recognized by their CEO, improved their company culture and product, and found their dream jobs.
Core Drive 6: Scarcity & Impatience
We only do these type of promotions 1-2 times a year, some make sure you don’t let the opportunity slip!
Every year you don’t upgrade yourself, you are letting valuable opportunities slip as life snowballs into compounding success. The earlier you start, the more exponential rewards you get..
You can wait for my next public workshops that costs $500-$1000/person, or you could get OP now for $250/yr and get everything I have done including a one-month Masterclass on Gamification & Behavioral Design (we sold it for $1000/person in 2020).
3 Days Left to take advantage of this offer 😉
Core Drive 7: Unpredictability & Curiosity
Check out the world’s most impactful game – a game that helps you learn and apply behavioral science, gamification, parenting, entrepreneurship, fundraising, management, public speaking, and many more!
If you are curious about how Yu-kai Chou, regularly rated Number 1 Gamification Guru in the world, designs and creates his own gamified educational journey, then you should definitely become a member of Octalysis Prime!
Our DAU/MAU (Daily Active User divided by Monthly Active User) is above 30%. Curious about why so many people are coming back to OP on a DAILY Basis?
Core Drive 8: Loss & Avoidance
Feeling stuck? More knowledge can get you unstuck.
Feeling worried? More emotional mastery could get you out of worrying.
Feeling anxious? A changing world offers more opportunities to leap ahead.
Feeling excited? Become OP and the world is your oyster!
The changing world and economy might collapse on us soon. Are you fully prepared to tackle all that is coming and surf it like a wave?
Below is Part IV from our Metablox Whitepaper 2.0, which includes ourTechnology, Team, Plans to Give Back, and Patch Notes on how we are changing over time. Part I on the Vision can be found here. Soon we will be updating the Whitepaper to 3.0, so stay tuned on that!
Ethereum has established itself as one of the main blockchain platforms used by developers to build new decentralized applications with smart contracts.
We have chosen Ethereum because of its proliferation across the ecosystems of DApps, NFT projects, and DAOs. Ethereum is here to stay.
We will create tokens with the ERC20 standard and establish ownership with ERC1155.
Why Polygon
Ethereum has become notorious for high gas fees. Because we don’t want high gas fees to become a barrier for owning Metablox NFTs, we have chosen the Layer 2 solution of Ethereum that has lower gas fees and fast transaction times.
Can I take the Metablox NFT to other platforms, such as Open Sea?
Yes, absolutely. Once you receive the Metablox NFT in your wallet, you own the NFT and can trade the token on any platform that supports Polygon, such as Open Sea.
Are memories added to the blockchain?
We will use IPFS to upload memories without any storage fees (gas fees will still be incurred).
Memories will be connected to your NFT property.
When I sell my NFT, do my memories get sold along with them?
Yes, memories are tied to the NFT.
If I added my NFT art to my Blox, does it get sold along with my Blox?
No, other NFTs (such as art) that you add to your Blox will not be sold along with it. Even if you sell your Blox, your artwork (and other NFTs) will remain in your wallet.
Can I trade MetaRent in Binance or FTX?
No, MetaRent is not an ERC20 token. MetaRent exclusively exists within Metablox.
Jun is a Product Manager at Google/YouTube, where he launched and scaled a product to over $100 million a year in revenue. Previously, Jun led products at Gliffy, leading the company to a successful exit over nine digits. Jun was also the Chief Growth Officer and Head of Product for Bunny Inc., where he grew revenue from $1 Million to $5 Million in two years. Prior to Bunny Inc, Jun founded and led a variety of companies, including Lucid Label and Untemplater, which were both acquired. He has also worked with Yu-kai Chou on a variety of gamification and virtual world startups since 2007. On the side, Jun runs a parenting podcast for fathers to help parents raise the next generation of builders and makers. He also launched a children’s storybook: How Many Stars are in the Sky? Jun is fully passionate about preserving meaningful memories for future generations.
Yu-kai is the original creator of the Octalysis Framework for Gamification and Behavioral Design and is Author of the book Actionable Gamification: Beyond Points, Badges, and Leaderboards. Yu-kai is the Founding Partner and Chief Creation Officer of The Octalysis Group as well as CEO for Octalysis Prime. He is a regular speaker/consultant to organizations such as Stanford/Yale/Oxford University, Google, IDEO, Tesla, Uber, BCG, LEGO etc. His work has impacted over a Billion unique users. Previously, Yu-kai was the Chief Experience Officer of Decentral, working with Ethereum Cofounder Anthony Di Iorio. Yu-kai was also Head of Creative Labs & Digital Commerce for HTC VIVE, pioneering the future of AR/VR. Yu-kai started researching into gamification since 2003, started his first virtual world startup in 2005, and was rated #1 Gamification Guru in the world multiple times by the Gamification World Congress in Europe. Yu-kai is deeply passionate about building meaningful building blocks for the Metaverse because it is an exciting blend of all Yu-kai’s past endeavors: Gamification/VR/AR/Blockchain/Cryptocurrency/Virtual Worlds.
Kevin is a software engineer at Chou Force International, where he focuses on not only programming but also performance tuning and operations. Kuan-Jung was one of the youngest pioneers in both Gamification and Project Management in Taiwan, starting his work in the software industry in 2015 when he was at age 19. Previously, Kevin worked on Blockchain solutions for banks and institutions in the financial sector. Kuan-Jung is deeply passionate about using his own technologies and skills to contribute on this meaningful product that is full of CD1: epic meaning and calling with his skills: Software Engineering/Information Security/Project Management/Blockchain, and of course he got the Gamification of Martial arts secrets from Yu-Kai.
✊ Giving back
We aspire to live in a world where not only are the most important memories preserved, but the people creating these memories can afford to live in their homes and communities.
It’s no secret that essential workers and city-natives struggle to live in expensive cities such as San Francisco, New York, and Los Angeles to name a few.
For this reason, Metablox wants towill give back in order to help people stay in their homes and communities.
How we will give back
In each city that we launch, we will invest towards improving affordable housing. How much we invest and when we invest will be determined at a later date.
If you’re not adding the details, then why even add this section?
We believe giving back is important, which is why we’re documenting it in our White Paper. However, before we can give back, we need to make sure we’ve found product market fit and have established cash flow and profits to continue growing Metablox.
—
Thank you for joining us on this journey. Come say hi to us on our Discord or on Twitter: Jun and Yu-kai.
Patches
Patch 2.0 (2022-01-09)
This Patch we list as 2.0 instead of 1.X because there are quite a lot of changes to the fundamental Game Loop, especially where it pertains to leveling and Metablox Coins. Below we describe the changes and the reasoning of these additions.
1. Changed Blox Leveling from strictly labor-driven memory uploading to a performance-driven system based on other Wallet Holders giving Memory Marks
Previously, in order to level up a Blox, one simply needed to Root Memories. However, we relied on the self-policing function of encouraging owners to Root good Memories, as the NFT value will be affected if the Memories Rooted are irrelevant. However, leveling up a Blox is still Labor-Driven, not Performance Driven.
The new update attaches Memory Marks to the Leveling process, meaning that a Blox not only needs to have Memories Rooted, but it also needs to have other wallet holders on Metablox tag it as a meaningful memory (Inspiring, Heartwarming, Hilarious, Solemn).
2. Introduced Memory Mark rules including the Bandwagon Streak and the ability to generate MetaRent by tagging Memory Marks
Since Memory Marks are now critical to the Metablox economy, we wanted a way to:
Incentivize people to mark memories of other Blox, while
Prevent/discourage abuse of the system for gains.
For incentives, whenever someone Memory Marks a memory, they can obtain a small amount of MetaRent. Since Memory Marks per day are limited by how many Blox one owns, if a wallet does not hold any Blox, they can only take advantage of this once per day. If they have committed to the Metablox economy and own ten Blox, then each day they can go and Memory Mark eleven Memories, obtaining the appropriate MetaRent.
Instead of getting MetaRent whenever they mark a memory, they will obtain MetaRent if someone else marks the memory in the same way within 30 days, up to 10 MetaRent per mark.
This means that if a user marks a memory as inspiring, and in 30 days no one else marks it as inspiring, there is no MetaRent gain. But if more than ten others also mark it as inspiring, then a max of 10 MetaRent is created by this.
In essence, the way to maximize one’s MetaRent from Memory Marks is to find the most Inspiring/Heartwarming/Hilarious/Solemn memories, tag it appropriately, and then inform and encourage the community to do the same.
While it is possible for owners to coordinate and mark memories inappropriately together, the same effort would reap more benefits if their marks actually hold integrity so they can all benefit from the rest of the Metablox Neighbors’ markings.
One major update of Patch 2.0 is the introduction of the Metablox Coin.
Metablox Coins are earned slowly whenever a Blox is leveled up or becomes a Completed Blox. This means the total amount of Metablox Coins that can be earned from a Blox is capped. Landmarks and Mechablox can continuously earn Metablox Coins indefinitely, but also at a slow controlled pacing
With the creation of Metablox Coins and it’s mechanism of generating Metablox Coins when it levels up, we needed to tackle the issue of the final level for a Blox seems to be the least valuable, at least from a Metablox Coin generation standpoint.
As a result, we introduced the Perfect Blox, which is when a Blox reaches the final level and a huge boost to all other stats such as Memory Slots, MetaRent Generation, and NFT Shelf. However, it still is unable to earn any Metablox Coins.
Thus the MechaBlox is introduced. A Mechablox is the combination of five Perfect Blox within the same Tier and same City. A Mechablox will retain the tiers of its component Blox, and generally behave like a Landmark, burning MetaRent while earning Metablox Coins consistently.
As Perfect Blox itself will be rare in the first year of a city, a Mechablox will be extremely extremely rare. However, those who have Perfect Blox will likely be able to sell it to other Perfect Blox holders who have the ambition of creating a MechaBlox.
5. Updated Blox Bonus to Neighborhood Bonus and defined the rules/scaling
Previously when each NFT is a roof-top instead of a whole block, there was the Blox Bonus which rewarded blocks that have more owners of that block. Since now each NFT is its own block, we have expanded the same bonus to be for an entire community that will be defined when each city is released. Areas like the Presidio in San Francisco will be its own community eligible for its Neighborhood Bonus.
Communities with more memory-infused Blox within will receive a Neighborhood Bonus, increasing the amount of MetaRent collected. If 5% of a community is owned by people who root at least one memory in each Blox, then the whole community Blox will generate 5% more MetaRent each day.
If 95% of a community is owned by people who root at least one memory in each Blox, then the whole community Blox will generate 95% more MetaRent each day.
Upon reaching 100%, the Neighborhood Bonus will jump to 150%, rewarding communities that are fully owned with owners contributing their share of memories to it.
This will incentivize Blox owners to invite their friends to purchase Blox in the same community, or perhaps concentrate on owning properties in the same neighborhood. It also rewards the Museum Curator player type in Metablox.
Patch 1.0 (2021-12-12)
1. Change from addresses to Blox (Blocks)
Our mission is to preserve humanity’s most important memories. We believe the place where the memory happens is incredibly important, which is why Metablox centers around owning a place in the metaverse so that you can add your memories forever to the blockchain.
Initially, the place in Metablox was defined by an address. For example, 2011 California Street in Mountain View means a lot to Yu-kai and Jun because it was the startup house for RewardMe — lots of amazing memories live there.
However, after receiving feedback from the Discord community and further analysis of the economics behind place-ownership in Metablox, we have decided to change ownership from address to Blox (represented by blocks).
Example of blocks in San Francisco
Implications:
The available inventory in San Francisco reduces from >300,000 addresses to ~5,000 Blox
Why the change: There are several factors that played into this change.
1. Memories aren’t siloed into a specific address
Neighbors have shared many memories in the #memories channel on Discord. From those memories, we’ve learned that the majority of their most important memories don’t actually happen inside of their home; instead, they happen while traveling or in the general community of where they live (school, church, parks, events, recreational activities).
Just check out this amazing memory from Taz2:
Date: November 3rd – 2008
Location: UnB – Arena Theater -> “Teatro de Arena da UnB, UnB – Brasília, DF, 70297-400” on google maps – Brasília – DF – Brazil
This was the day I was accepted at UnB, one of the most prestigious colleges in South America.
Out of thousands I got one of the few dozen spots to course and start my chosen career. At this time, I had been growing my hair for more than a year, promising to cut it when, and only when, I passed the test to enter it. And I did, those are a dear friend of mine and a teacher helping me make true to my promise.
That is a treasured memory of mine for many factors, but the main one is that I never finished that course, I stopped attending that college, I change my whole life from then to now, not the same area of study nor area of work, and still, that is such a sweet memory, that if I really want something, I can get it by putting effort into it.
That memory is so amazing, and yet, it doesn’t belong in a specific address, it belongs to the community of where it happened.
2. Emphasis on being a part of a community as opposed to squatting an address
By changing the focus from an address to a Blox, we emphasize that the owner is part of a larger community — a larger community of neighbors and memories.
This expands the use cases for Metablox in two important ways:
People that don’t live in a city have an easier way of buying in: instead of trying to figure out which specific address to buy (an overwhelming task for non residents as we’ve seen on the Discord), they can buy a Blox in a neighborhood that resonates with them.
Easier to get memories through Bounties: instead of being limited to getting memories to a specific address, you expand your pool of potential memories by collecting those that happened in the community.
3. Improved economics through scarcity
There are >300,000 addresses in San Francisco alone. If we scale this out to cities all over the world, our inventory increases to the tens of millions.
Inventory this high has several major disadvantages:
The metaverse could be a ghost town of unbought addresses
Owners of addresses won’t see their assets appreciate in value unless a large percentage of the inventory is bought
By changing to Blox, we cut the available inventory to ~5,000, which has tremendous benefits to our Neighbors:
Early adopters get rewarded because now they have a larger piece of the pie
Less inventory means that it’s more likely that the majority of the inventory is owned
Owners of addresses are more likely to gain from asset appreciation as available inventory decreases
2. Change from 100% increase in mint price to 50% increase
The founding principle of Metablox is solid growth and lasting value. Instead of creating an exuberant dynamic where the inventory of a city sells out quickly, we aim to optimize towards organic growth over an extended period of time.
To that end, we want to make buying a Blox owned by someone else more attractive than a newly minted one. This would ensure that Blox owners have steady rising values for their NFTs as floor prices increase while community interest in Metablox remains healthy.
To accomplish this, we originally set the mint price to double after each 10% phase that a city is sold. After community feedback was considered and careful economic analysis, we have changed the mint price increase from 100% to 50%.
Previous (100% increase)
Tier 1
Tier 5
Phase 1
$100
$500
Phase 5
$1,600
$8,000
Phase 10
$51,200
$256,000
New (50% increase)
Tier 1
Tier 5
Phase 1
$100
$500
Phase 5
$506
$2,531
Phase 10
$3,844
$19,222
As you can see, the decrease from 100% to 50% increase in Mint price makes a huge difference.
In the previous version, although I’m sure a Tier 5 owner would appreciate a floor price of $256,000, the stark price increase makes the Blox incredibly inaccessible.
We believe this change hits the important balance between value appreciation and accessibility of ownership.
3. Change from a max of 100 Neighbors in a Collective to 25
Collectives need to have the right amount of incentives and checks and balances.
Allow an infinite amount of Neighbors into a Collective and it could get out of hand. People stop participating because they don’t feel ownership or recognized in the Collective — they’re just 1 person among hundreds.
Allow too few Neighbors in a Collective and it loses its power to unite a large group of people towards a unified goal.
With the change to ~5,000 Blox of inventory, we will decrease the max number of Neighbors in a Collective from 100 to 25.
Why 25: Our experience and research in games has found that 25 users in a Guild is the maximum point where users still feel connected and accountable to each other. Anymore, and you lose that connectivity amongst the group.
4. Landmarks are not fractionalized when bought via a Collective
Previously, we stated that Neighbor Collectives could bid together to buy a Landmark. If they won, the Neighbor would own a fraction of the Landmark, based on the % of their contribution to the winning bid.
We have made an important update to how Collectives work: When a Collective wins a bid, the Collective owns the Landmark (it is stored in the wallet of the Collective). The Neighbors in that Collective can vote to make a decision about what to do with the Landmark.
Landmarks are not fractionalized.
5. Blox tier will be determined by the proximity to Landmarks
Previously, the Address Tier was determined by the home value (based on Zillow or Redfin).
Because Neighbors buy Blox instead of addresses, we are making a significant change to how a Blox is tiered. The Blox Tier is based on the following factors:
Yu-kai Chou (Co-founder and Head of Experience at Metablox) is a world-renowned Gamification pioneer best known for the Octalysis Framework. Yu-kai’s work has helped Google, Uber, LEGO, Tesla, BCG, IDEO, and many other global companies. Over 1500 Academic journals and Ph.D. theses have been written about the Octalysis Framework and how it applies to a variety of industries. Yu-kai is applying top-end Octalysis design skills to Metablox to create a delightful, meaningful user experience and journey while building lasting value for the community.
The Game Loop is a breakdown of the motivations and key drivers of action on Metablox. The Gameloop will evolve with each iteration of the roadmap.
Metablox Gameloop 2.0 (by Yu-kai Chou) on Jan 8, 2020
✨ Mint pricing
How it works
Blox on Metablox can be bought as NFTs. For example, Jun’s first apartment in San Francisco was 3632 26th Street. He can purchase the block that this address belongs to as an NFT.
To purchase the Blox, a person will use ETH, MATIC, or USDT.
The Blox is stored as an NFT in the crypto wallet of the person.
What does it mean to Mint an NFT in Metablox?
“Minting” an NFT in Metablox means that the Blox was purchased for the first time — the NFT is added to the blockchain and stored in the crypto wallet of the buyer.
How does Mint pricing work?
The Mint price is the base price of the Blox (determined by Tier).
Each city in Metablox will have 10 phases. A city moves up in phase at each 10% purchase threshold of a city.
Example: If a city has 5,000 Blox:
Phase 1 = the initial phase.
Phase 2 = triggered when 500 homes are purchased in total.
Phase 3 = triggered when 1,000 homes are purchased in total.
Phase 4 = triggered when 1,500 homes are purchased in total.
And so on…
Upon reaching the next phase, the base price of unclaimed properties will increase by 1.5x compared to the previous phase. Since the founding principle of Metablox is solid growth and lasting value – instead of exuberant speculation and hype – the goal is not to quickly sell out all properties within a city. Rather, the Phase of that city will reflect the organic demand, which could reach full saturation over an extended period of time.
We want to make buying an NFT owned by someone else more appealing than a newly minted one – until the market demand is high enough to open a new phase with a new set of unminted properties that is much higher than the previous phase.
This ensures that Metablox owners will have steady rising values for their NFTs as floor prices increase while community interest in Metablox remains healthy.
Below is the current work-in-progress Property Base Price from the Metablox Battleplan. Please review the Experience Design section for the entire Battleplan.
All prices in USD.
Phase
Requirement
Tier I Base Price
Tier II Base Price
Tier III Base Price
Tier IV Base Price
Tier V Base Price
Unlocks
Phase 1
None
$100
$200
$300
$400
$500
Phase 2
10% of Region Owned
$150
$300
$450
$600
$750
Landmark 1 Auction
Phase 3
20 % of Region Owned
$225
$450
$675
$900
$1,125
Landmark 2 Auction
Phase 4
30% of Region Owned
$338
$675
$1,013
$1,350
$1,688
Landmark 3 Auction
Phase 5
40% of Region Owned
$506
$1,013
$1,519
$2,025
$2,531
Landmark 4 Auction
Phase 6
50 % of Region Owned
$759
$1,519
$2,278
$3,038
$3,797
Landmark 5 Auction
Phase 7
60% of Region Owned
$1,139
$2,278
$3,417
$4,556
$5,695
Landmark 6 Auction
Phase 8
70 % of Region Owned
$1,709
$3,417
$5,126
$6,834
$8,543
Landmark 7 Auction
Phase 9
80% of Region Owned
$2,563
$5,126
$7,689
$10,252
$12,814
Landmark 8 Auction
Phase 10
90% of Region Owned
$3,844
$7,689
$11,533
$15,377
$19,222
Landmark 9 Auction
If an early Metablox owner buys an NFT for $100 – besides being a more sought after Blox to begin with – the Metablox owner will likely level the Blox up with memories, which allows the Blox to generate more MetaRent.
After a certain time if the base price of other unclaimed NFTs becomes $225 (Phase 3), the Metablox owner should at least be able to sell their NFT for $225, considering any random unclaimed and Level 1 Blox is at $225.
If the Metablox owner wants to sell quickly and lowers the price to $200, not only is the Blox higher level than unclaimed Blox, it would also be cheaper. It would be a reasonable assumption to believe that people who care about the Metablox ecosystem would want to purchase it rather quickly.
If everyone wants to trade at below the current phase mint price, then the mint price will not move to the next phase. But if everyone is starting to trade at above the current mint price, then it makes more sense to mint new ones, which would eventually raise the mint price to a new phase.
We are very dedicated to making sure people not only have growing value in their NFT assets, but they have liquidity that corresponds to market demand.
⭐️ Blox Tiers
Each Blox in Metablox will come with two main attributes that affect the value and scarcity of the NFT:
Blox Tier
Blox Level
Blox Tier is reflected in a five-tier system. Tier-1 Blox are the most abundant while Tier-5 Blox are the most scarce.
How Blox Tiers are determined
Blox Tiers will be predetermined before they are minted, and will be based on their proximity to Landmarks, which are the epicenters of memories and meaning connected to a physical location. Three factors will come into play: proximity to landmarks, the number of landmarks that they are near, and the Landmark Prestige Score.
Each city will only have 100 Tier-5 Blox and 300 Tier-4 Blox
Tier-1
56% of a city
Tier-2
24% of a city
Tier-3
12% of a city
Tier-4
6% of a city
Tier-5
2% of a city
How Blox Tiers affect MetaRent generation
High Tier Blox generate more MetaRent than Low Tier Blox at the same Level, and cost more to mint.
MetaRent/day
Tier 1
Tier 5
Level 1
10 MetaRent/day
30 MetaRent/day
Level 20
62 MetaRent/day
183 MetaRent/day
Mint price
Tier 1
Tier 5
Phase 1(<10% of the city is owned)
$100 to mint
$500 to mint
Level 5(40% of the city is owned)
$506 to mint
$2,531 to mint
Blox Tiers in general remain consistent throughout the experience. Unless later voted separately via the community, a Tier I Blox will remain a Tier I Blox forever. However, it can be leveled up into a Perfect Blox, and can eventually become part of a Mechablox.
The specifics of how much MetaRent is generated upon different Tiers/Levels, powerups unlocked, Max MetaRent Storage, Memory Slots, and Memories required to level up is documented in the Metablox Battleplan Spreadsheet.
🌇 Blox Levels
Blox Levels reflect how much care and dedication the current and previous owners have committed to infusing it with memories related to that Blox that touch peoples’ hearts.
Each Blox level unlocks Memory Slots that the owner can use to root memories. Memories can attract Memory Marks by other users who have connected their wallets onto Metablox.
Once the owner roots a threshold of Memory Marks into the Blox, the Blox will level up. Each time a Blox levels up, it will mine out a certain amount of Metablox Coins.
Benefits of high Blox Levels
Higher level Blox within the same Tier generate more MetaRent than lower level Blox within the same Tier.
A newly claimed Blox will start at Level 1 and start generating MetaRent each day according to its Tier. The Blox will level up to Level 2 instantly (0 Rooting Time) when the owner adds their first first memory and it will start to generate more MetaRent. Reaching level 3 will require three more Memories, each requiring a sequential five day Rooting Time.
👯♂️ Ownership Generations and Generational Leveling
At Metablox, we believe that Blox are more meaningful when they pass through generations of owners, each uploading and rooting their own blend of memories. It is also healthy for the ecosystem when NFTs have trading momentum beyond people just buying unclaimed properties.
When an Unclaimed Blox is purchased by an owner, it will officially be a Gen I Blox. The owner can level up the Gen I Blox to level 5 by attracting Memory Marks from other Metablox users, until it gets capped as a Completed Gen I Blox. The Blox will continue to generate MetaRent as a Gen I Level 5 Blox but will no longer level up until it gets transferred to another owner.
How to grow to the next Generation?
Once the owner sells the Completed Gen I Blox to another owner (incurring a 2.4% commission), the Blox becomes a Gen II Level 1 Blox (or Level 6 Blox for ease of language). The new owner can then upload and root new memories to, increase their NFT Shelf display space, and gather more Memory Marks to level up another 4 times, becoming a Gen II Level 5 (or Level 10) Blox.
The cycle can then continue. The Gen II Blox owner can sell it to a third owner, becoming a Gen III Blox.
In this way, if a person buys a Completed Blox from another owner, what the new owner has purchased will always be more valuable than what the previous owner had.
Perfect Blox and Mechablox
When a Completed Gen V Blox is passed to a sixth owner, it becomes a Perfect Blox. Perfect Blox can no longer be leveled up but will generate the max amount of MetaRent, provide the most amount of Memory Slots, and has the most amount of NFT Shelf Space a Blox could have.
When five Perfect Blox of the same Tier and same City is owned within a wallet, they become a Mechablox. A Mechablox behaves like a Landmark, ceasing to generate MetaRent while incurring MetaRent upkeep costs. At the same time, it will earn Metablox Coins every week indefinitely based on the Tier of the MechaBlox. Landmarks and MechaBlox are the only two entities that can indefinitely earn Metablox Coins overtime.
The tier of the Mechablox will be determined by the tiers of the five Perfect Blox that the MechaBlox consists of. Five Tier I Perfect Blox in the same city will become a Tier I Mechablox, while five Tier V Perfect Blox will become a Tier V Mechablox.
A MechaBlox will cease to function if one of the five Perfect Blox components is no longer owned within that wallet, or if the wallet account does not have sufficient MetaRent to pay the upkeep costs.
If one of the five Perfect Blox components is no longer within the wallet, the other four simply resume back to normal Perfect Blox status and start generating MetaRent again.
If a wallet is unable to pay the MetaRent upkeep for the Mechablox, then Metablox Coin earning will cease and will resume its weekly Metablox Coin accumulation once the wallet has enough MetaRent to pay the upkeep again.
As Perfect Blox itself will be rare in the first year of a city, and therefore a Mechablox will be exceedingly rare. However, those who have Perfect Blox will likely be able to sell it to other Perfect Blox holders who have the ambition of creating one of the very few MechaBlox in existence.
Incomplete Blox do not activate the next Generation
If a Gen I owner only levels up the Blox to Level 3, this Gen I Blox is Incomplete. If the Gen I owner sells the Incomplete Blox to someone else, the new owner will still be a Gen I owner and can root memories to make it a Completed Gen I Blox. Then it will be capped for the new owner until they pass it off to another owner (which will start at Gen II Level 1).
A Blox can only move forward to the next Generation if it has the required amount of Memory Marks to become a Complete Blox.
The specifics of how much MetaRent is generated upon different Tiers/Levels, powerups unlocked, Max MetaRent Storage, Memory Slots, and Memories Marks required to level up is documented in the Metablox Battleplan Spreadsheet.
💸 MetaRent
MetaRent is the core currency on Metablox and is used for a variety of operations and utility. MetaRent is not stored on the blockchain but on the Metablox database.
Creation of MetaRent
MetaRent is generated each day from every owned Blox, based on its Level, Tier, and a variety of other Boosters (Community Bonus, Attention Bonus, etc.). To obtain the created MetaRent from each Blox, the owner must return to the Metablox platform and one-click collect all the newly created MetaRent. Each Blox will have a Max MetaRent Storage based on the Blox level.
MetaRent Storage
Tier 1
Tier 5
Level 1
10 MetaRent/day300 MetaRent Max Storage
30 MetaRent/day300 MetaRent Max Storage
Level 10
38 MetaRent/day1,139 MetaRent Max Storage
114 MetaRent/day1,139 MetaRent Max Storage
💡 Important: Once a Blox hits the Max Storage, it will stop creating more MetaRent. In order to resume MetaRent creation, the owner must collect the MetaRent from the property (or level up the Blox with bigger Max Storage).
In this way, those who hold a large amount of MetaRent and the utility that comes with it are the people who regularly participate and contribute to the ecosystem. People who only return to MetaBlox once per year will not have a high amount of voting power.
There are many things that require the spending of MetaRent, each causing the MetaRent to be removed from the ecosystem and controlling the inflation of the economy.
How MetaRent is spent
Many Metablox operations require the spending of MetaRent:
Operations
Utilities
Rooting MemoriesLeveling up a BloxHosting NFT art, characters, trophiesLandmark UpkeepMechaBlox Upkeep
Landmark auctionsEarly access to new regionsMystery boxesAesthetic property improvementsCreations of Collectives
🧠 Memories, Memory Slots, and Rooting
A Memory is a piece of media with descriptive text that describes why that memory is meaningful. Memories can be Rooted in Memory Slots within a Blox, which in term could attract Memory Marks that will help the property Level up.
There will only be a limited amount of Memory Slots for each Blox per level. Only one Memory can be rooted at a time, and without boosters it will take days for a Memory to take root in a Blox. This restriction motivates owners to not hastily root irrelevant memories but only include memories that are truly outstanding among the rest.
In the foreseeable future Memories are strictly image files with a text description. In the future there will be more exploration on feasibility for video/audio memories.
A user with a wallet connected could label one Memory Mark per day, plus one more per day for each Blox they own. This means that any wallet with no Blox can tag one Memory with a Memory Mark each day. A wallet with 10 Blox owned could tag eleven Memories with Memory Marks each day. Each wallet can only tag one Memory one time.
Memory Marks can generate MetaRent rewards for the Wallet account. Each Memory Mark that has the SAME Mark tagged after it on the same Memory within 30 days will generate one MetaRent. This can happen up to ten times for each Memory Mark.
For instance, if Wallet 1 tags a memory as Inspiring, and no one tags the same memory as Inspiring within 30 days, no MetaRent is gained.
If within 30 days five other wallets tag the same memory as Inspiring, then Wallet 1 will gain 5 MetaRent, while Wallet 2 that tagged the second Inspiring mark will gain 4 MetaRent.
If within 30 days eleven other wallets tag the same memory as Inspiring, then Wallet 1 gains 10 MetaRent, Wallet 2 gains 10 MetaRent, Wallet 3 gains 9 MetaRent.
Users are able to browse different Blox and Memories by sorting with Memory Marks. A user can sort and select the most Inspiring Memories of a Community (Zip Code), or the Funniest Memories of a City. This way the properties that have the most Memory Marks
Attention Bonuses
Blox generates more MetaRent when more people pay attention to them and the Memories Rooted within. The Attention Bonus is calculated based on views of a Blox in the trailing seven days vs the views of the city during those seven days.
For instance, if there are 1,000,000 views in San Francisco in the past seven days, and a Blox has 10,000 views, it will receive an Attention Bonus of 20% (10,000/1,000,000*20). If the Blox has 10% of the city’s attention, the Attention Bonus is 200%, or tripling the MetaRent generation.
🌉 Landmarks and Auctions
After certain periods and milestones, famous Landmarks of a city (such as the Golden Gate Bridge) will be up for auctions. People can only bid for Landmarks with MetaRent (but the owner of this Landmark NFT can later sell it for ETH, MATIC, or USDT).
There will be a Landmark auctioned every month, with the major Landmarks being auctioned once a certain % of a region is owned. A Neighbor or Collective must own a Blox in the city to qualify to bid for a Landmark.
Landmarks do not generate MetaRent and in fact cost MetaRent to upkeep on a weekly basis. However, a Landmark will earn Metablox Coins for the owner every week indefinitely based on the Landmark Class. There are three Landmark Classes – B Class, A Class, and S Class.
The Class of a Landmark is based on its Prestige Score, which factors in popularity on review sites and overall recognizability internationally. Landmark Classes are determined at the beginning of each city’s release, and generally will not change.
Landmarks and MechaBlox are the only two entities that can indefinitely earn Metablox Coins overtime.
If a wallet is unable to pay the MetaRent upkeep for the Landmark, then Metablox Coin accumulation will cease. The Landmark will resume its weekly Metablox Coin accumulation once the wallet has enough MetaRent to pay the upkeep again.
🪙 Metablox Coin
Metablox Coin is generated via two methods: Leveling Up a Blox, or passively generated via Landmarks (or later on Mechablox which is a Landmark-equivalent).
The main method to earn Metablox Coin is to level up your Blox. Whenever a Blox is leveled up, it generates a certain amount of Metablox Coins. How many Metablox Coins are generated is determined by the Tier of the Blox as well as the Generational Ownership of it.
Referencing the Metabox Battleplan Spreadsheet, a Tier 1 Generation I (Levels 1-5) Blox will generate 1 Metablox Coin when it levels up. A Tier 5 Generation V (Levels 21-25) will generate 25 Metablox Coins when it levels up.
Since there are only a certain amount of levels possible for a Blox, the Metablox Coins that can be earned from a Blox is capped.
Landmarks do not generate MetaRent but actually have an upkeep cost each day that drains MetaRent. However, a Landmark can earn a small amount of Metablox Coins every week perpetually. This means the amount of Metablox Coins a Landmark can earn is not capped and can go on forever.
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MechaBlox are the completed collection of five Perfect Blox of the same tier in the same city and act as Landmark equivalents. This means a MechaBlox will also slowly earn Metablox Coins indefinitely as long as the owner still holds all five Perfect Blox.
Metablox Coins will be tradeable on the open cryptocurrency markets so Metablox Coin owners can liquidate their assets for other Cryptocurrencies, increasing their liquidity without necessarily selling their NFTs.
💝 Bounties
tl;dr: A Blox owner can give a MetaRent bounty to those who submit Memories related to that location that is approved and Rooted.
🏘 Neighborhood Bonus
Communities with more memory-infused Blox within will receive a Neighborhood Bonus, increasing the amount of MetaRent collected. If 5% of a community is owned by people who root at least one memory in each Blox, then the whole community Blox will generate 5% more MetaRent each day.
If 95% of a community is owned by people who root at least one memory in each Blox, then the whole community Blox will generate 95% more MetaRent each day.
Upon reaching 100%, the Neighborhood Bonus will jump to 150%, rewarding communities that are fully owned with owners contributing their share of memories to it.
This will incentivize Blox owners to invite their friends to purchase Blox in the same community, or perhaps concentrate on owning properties in the same neighborhood. It also rewards the Museum Curator player type in Metablox.
🚀 Boosters & Mystery Boxes
Boosters help temporary gains within the experience. This includes decreased Rooting Time, Discounts on NFTs, extra MetaRent production and more. Boosters can be obtained from Mystery Boxes that can be purchasable by MetaRent.
The contents of Boosters and specifics of Mystery Boxes will be revealed in future updates.
Ramping up Partnerships for Joint Success on our Earth Server
In the content in my upcoming second book: 10,000 Hours of Play (10K HP), I divide life’s journey into 6 Actionable Steps to level up and live a fulfilling life. (My first book Actionable Gamification sold over 100K copies)
Within 10K HP, Steps 5 is to Build Your Alliance, which is to establish allies and partnerships that further your journey towards the Game of Life.
For instance, I’m starting a monthly Yu-kai Chou Web3nar where I talk about the latest trends in Web3, Tokenomics, Metaverse, Gamification, and more.
The next Yu-kai Chou Web3nar will be on the Starbucks Web3 Loyalty Program (Odyssey) – evaluation of their experience and flaws in their designs.
It will cost $500 to attend. However, if you are an OP Member ($50/mo), or own one of our Metablox NFTs ($100-$750), you can attend the Yu-kai Chou Web3nar every month without paying.
If you own a project (Web3 or not) and would like to partner up with my endeavors, whether it’s giving your members access to my monthly Web3nar, discounts on OP or Metablox, or joint promotional opportunities, feel free to reach out to me (reply to this email).
I’m also happy to explore being on your Podcast, Twitter Spaces, or doing a speech/workshop for your group if you are interested.
Of course, I won’t be able to partner with everyone who reaches out for obvious reasons, but in life there’s no harm to try (and try again).
An amazing free Webinar and PDF Guide by an Octalysis Prime Member/Partner
Speaking of Partnerships, one knowledge/promotional Partnership I am proud to share about is with Xperiencify.
The Xperiencify Founders have been members in the Octalysis Prime Community for a long time, and due to their success, I interviewed them as part of our OP curriculum. I also became an Advisor for them.
What’s mind-blowing is that they were able to apply the Octalysis Framework into creating online courses (among other skills), and amazingly sold over $33 Million in revenue for 11,529 students and counting!
Since I admire their masterful skills and am happy to see Octalysis being applied to their success, I wanted to share their secrets on creating wildly profitable online courses to you.
That’s when people quit their jobs during COVID-19, and ride off into the sunset to start a new glorious journey of self-employment.
But guess what, the Great Resignation is turning into the Great Regret for many people, as they struggle to find viable ways to stay afloat without a job.
In fact, even know 29% of those who quit their jobs have gone back to full-time employment (and those are the lucky ones – many of them can’t even get their jobs back).
At the same time, the online education industry is nearing a billion dollars A DAY in sales. That’s a lot of people buying a lot of courses!
Don’t you feel there is some kind of imbalance here, AKA a Great Opportunity!
Now many people want to create an online course, but most would-be course creators end up throwing their courses in the trash because of low sales, low engagement and low student results.
So how do you avoid the dreaded course graveyard and create a course your students not only buy and finish, but will get so much value from they buy from you again and again?
Of course, one way is just to upgrade your fundamental skills in the Octalysis Framework and Behavioral Design through my Octalysis Prime mentorship program (It’s like downloading my brain with over 1000 videos on understanding how the human mind works and creating desired behaviors).
But another GREAT opportunity just showed up too. My friend & course expert Marisa Murgatroyd (who’s also an OP Member who learned and applied the Octalysis Framework into her work!) made 3 very simple tweaks to one of her courses, and BOOM:
Her sales and engagement skyrocketed, her students got incredible results — turning them into loyal fans who signed up to work with her again and again.
In fact, I can verify that she went from “trying to figure it out” to suddenly selling $33 Million worth of courses in the last few years!
She’s had some students who have now spent 30x or more their initial investment to work with her year after year to continue growing their business.
So it’s safe to say she’s figured out how to avoid the course graveyard.
So what does that have to do with me?
I just learned that Marisa is sharing her incredible secrets away in a free brand-new Guide.
