OP Member Video: Animal Crossing Analysis
Gamification Analysis of Animal Crossing
One of my Octalysis Prime Members Zaurbek Tsorojev made this instructional video on Animal Crossing. Wanted to share it here!
About the Creator of the Octalysis Framework
Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before the term entered mainstream vocabulary. As a Human-Systems Architect & Behavioral Designer, his framework has been applied by LEGO, Microsoft, Porsche, Coca-Cola, Salesforce, and MrBeast, impacting over 1.5 Billion Users.
Chou has taught the Octalysis methodology at Harvard, Stanford, Yale, Tesla, Google, BCG, and IDEO.
His work has been cited by Harvard, Stanford, MIT, Forbes, Wall Street Journal, Wired, US Department of Energy, NIST, NSF, NCBI, US Department of Education, ClinicalTrials.gov, and 3,700+ more academic publications. Explore his books here.
Animal Crossing is a strong example of the Octalysis Framework in action. The game engages players through Core Drive 3: Empowerment of Creativity & Feedback — giving players near-unlimited freedom to design their island, homes, and characters. It simultaneously uses Core Drive 5: Social Influence & Relatedness through visiting friends’ islands and sharing custom designs online.
Do you play Animal Crossing? How would you analyze it using the 8 Core Drives?
Related Reading
- The Octalysis Framework for Gamification & Behavioral Design
- What is Gamification?
- Why Is World of Warcraft So Addictive?
- 10 Most Legendary Mobile Games
- 90+ Gamification Stats, Examples & Cases with ROI
- Books by Yu-kai Chou