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Gamification Expert &

Behavioral Designer

Yu-kai Chou interviewed by an VR Influencer (for HTC)

Yu-kai Chou interviewed by an VR Influencer (for HTC)

Hey all!

Some of you know that in 2020 I started working with HTC alongside my two companies (my consulting/design company The Octalysis Group and my gamified education platform Octalysis Prime).

I was very lucky that the Founder/CEO of HTC Cher Wang has read my book on gamification before, and wanted to explore a variety of ways I could help the Taiwanese-based company. In 2020-2021, I took up roles such as Head of Digital Commerce, Head of Creative Labs, and also managed the North America marketing teams, pushing out some of the highest tier VR Headsets in the industry.

VR Social Ambassador Work for VIVE and our designed ARG

More recently, I shifted my focus on being a Social Ambassador, working with social media and social infuencers/innovators.

Gamified ARG

We recently launched a gamified ARG (Alternate Reality Game) that involves solving a lot of online puzzles and riddles (such as converting music notes into map coordinates, or deciphering a poem about celestial stars arguing about who is the brightest). All of this leads to an amazing giveaway prize where a few lucky/creative winners will travel to a 5-Star Hotel and experience the highest-end VR HTC VIVE has to offer.

At the same time, I was interviewed by an influencer in the VR world – Eric for President. I talk about HTC’s attitude towards the community and my view points of the VR world.

Hope you enjoy!

VR Gamification
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