Octalysis – complete Gamification framework

This post is a high-level introduction to Octalysis, the Gamification Framework I created after more than 10 years of Gamification research and study. Within a year of publication, Octalysis was organically translated into 9 languages and became required literature in Gamfication instruction worldwide.

Click the “Continue reading –>” link below to learn about Octalysis.

Continue reading Octalysis – complete Gamification framework

Do Fitness Apps Really Work?

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This post was written by Contributing Writer Erik van Mechelen. 

Do Fitness Apps Really Work?

Health and well-being and fitness are hard to quantify, yet we can see health and well-being when we see it.

Even stronger, we can feel it.

We definitely feel it when things aren’t going well.

Awareness, energy, decision-making, even happiness. All these attributes increase when we are healthy. And decrease when we aren’t.

In this post, I’ll look at how positioning our wellness from a place of White Hat motivation will help us succeed in the long-term.

I’ll also discuss the pitfalls of Black Hat design in approaching a game like health and wellness. In doing so, we’ll take a look at Fitbit Blaze and Peloton Bikes in supporting our health goals.

We’ll also take a look at procrastination and short-term vs long-term thinking in routine-building for health and well-being.

With luck, you’ll learn something going into your New Year’s Resolutions…but stand by for next week’s post, because thinking about Year-End Resolutions is much more powerful.

Continue reading Do Fitness Apps Really Work?

Why Seller Motivation Needs a Makeover

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This guest post was written by Jonathan Palay, Co-founder of CommercialTribe

Why Seller Motivation Needs a Makeover

From the time we entered the cognitive revolution in 70,000 BC, the human species set off on a more prosperous course, largely driven by our ability to work together.  So it should come as no surprise that sales can be considered one of the oldest professions in the world, because from the time we started to cooperate, we developed the need to persuade.

By some estimates today there are more than 10 million sales people in the world, also known as professional persuaders.  Today, the sales organization exists to organize and drive those sellers toward the actions needed to transact revenue, leading to the creation of what has been described as a coin-operated, compliance-driven culture.  

In this article, let’s explore why that is, why this model has stood the test of time, and why it may finally be ripe for a makeover.

Continue reading Why Seller Motivation Needs a Makeover

Gamification Analysis: How Snapchat Launched Spectacles

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This article is written by Contributing Writer Erik van Mechelen.

Making moves

Snap Inc. is making moves.

First, it built a cool mobile-only camera and messaging app with millions of engaged users. Snaps are ephemeral and the app opens on the camera.

The founders famously turned down a $3-billion offer from Facebook.

Snap Inc. continued improving the Snapchat product and attracting new users, rising to the most-used teen app in 2016 and making big dents in the over-35 age demo, too. They want to change the way we think about cameras and storytelling.

What’s next for them?

The short answer is Spectacles, a pair of Snapchat glasses, a foray into territory where Google Glass seemed to fail and where others like Vue aren’t quite making it yet.

In this article, I’ll use Octalysis glasses to investigate the Spectacles launch and speculate on Snap Inc.’s future plans for augmented reality.

Continue reading Gamification Analysis: How Snapchat Launched Spectacles

FINALLY!! Beginner’s Guide to Gamification (22 of 90): Onboarding Phase of Player’s Journey

Onboarding Phase of Player’s Journey

Long overdue, but not forgotten. Here is the 22nd installment of the iconic Beginner’s Guide to Gamification! It was delayed because of my focus on Octalysis Prime, but now I am back. Now that I got Final Cut Pro for OP, I can also input multiple subtitles on a screen, so you get to see when I recorded each scene 🙂

Announcement for Octalysis Prime Pre-Island

As you know, Octalysis Prime is the Gamified Learning Journey where people can create Life-Long Transformation via Behavioral Design. We are still working super hard on creating the gamified platform, but we have released the Octalysis Prime “Pre-Island” experience where members get access to all the content and the community prior to the release of the gamified platform.

I am currently working my life away and creating 3-7 videos every single week to fill the experience up with content and transformational knowledge. Right now we have a special challenge, where if you answer 3 Octalysis-related questions correctly, you can get the first month of OP for just $1.

Look forward to seeing you in Octalysis Prime!!

Why Commissions Hurt Productivity and Job Satisfaction

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This article was written by Contributing Writer Erik van Mechelen

The Nobel Prize in Economic Sciences Goes to…

Contract theory is evolving. This year’s Nobel Prize in Economic Sciences went to Oliver Hart and Bengt Holmström for their contributions to contract theory.

In the 1970s, Holmström’s informativeness principle helped define how a contract should link an agent’s pay to performance-relevant information. In the 1980s, Hart made contributions to a branch of contract theory known as incomplete contracts.

Together, their body of work helped us better understand multi-taskingmoral hazard, and simply put, how to best design contracts for desired outcomes. Multi-tasking tackles the problem of short- vs long-term thinking, while moral hazard refers to actions taken that do not serve the benefit of the contract (but that the contract does not deter).

Sound familiar? Octalysis is all about understanding human motivation to best drive desired actions.

In discussions with Yu-kai and through videos he’s shared on Octalysis Prime, I’ve learned and come to share the opinion that we are very early in the quest to understand human motivation and apply this understanding to our lives and work.

New research is starting to suggest commission-based compensation frameworks actually reduce productivity and job satisfaction, especially in the long run.

In this article, we’ll examine these new findings from an Octalysis perspective. So get your Octalysis Glasses ready! Continue reading Why Commissions Hurt Productivity and Job Satisfaction