Octalysis Certificate Achiever: Jordan Rothenberg
In the summer of 2020 we had our first big Masterclass about the Octalysis Framework and Behavioral Design. This was in many aspects a big success, one of the more important ways was the quality in Octalysis Certificate submissions from the Masterclass.
Among them is Jordan Rothenberg. Jordan did his Octalysis submission about the 3-6 month performance-based onboarding curriculum for SFRS front-line customer service specialists at The George Washington University in Washington, D.C.
Most submissions we receive cover apps or other digital products. Jordan chose an offline experience of Service Specialists in Training (SSTs) — showing how broadly gamification principles can be applied.
These SSTs attend training sessions, complete written and verbal tests, shadow current staff. They perform reverse shadowing, create personal cheat sheets by topic, and are evaluated against qualitative and productivity metrics — triggering Core Drive 2: Development & Accomplishment throughout the program.
This onboarding experience is so extensive, that it has all the Four Phases of Discovery, Onboarding, Scaffolding and Endgame in it.
Jordan’s Submission
Learning and applying this material was definitely a deep-dive and growth inducing experience.
Jordan Rothenberg
Congratulations Jordan! We are looking forward to your submission for a Level 2 Certificate.
Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!
About the Creator of the Octalysis Framework
Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before the term entered mainstream vocabulary. As a Human-Systems Architect & Behavioral Designer, his framework has been applied by LEGO, Microsoft, Porsche, Coca-Cola, Salesforce, and MrBeast, impacting over 1.5 Billion Users.
Chou has taught the Octalysis methodology at Harvard, Stanford, Yale, Tesla, Google, BCG, and IDEO.
His work has been cited by Harvard, Stanford, MIT, Forbes, Wall Street Journal, Wired, US Department of Energy, NIST, NSF, NCBI, US Department of Education, ClinicalTrials.gov, and 3,700+ more academic publications. Explore his books here.
Related Reading
- The Octalysis Framework for Gamification & Behavioral Design
- Hall of Fame — All Octalysis Certificate Achievers
- What is Gamification?
- Human-Focused Design
- The Octalysis Gamification Certificate
- Books by Yu-kai Chou