Octalysis Certificate Achiever: Eva Deutsch
Primers on the Octalysis Framework oftentimes are successful in their work or business already. Take Eva Deutsch with 20 years of consulting background who owns the independent game design and development studio BrainBrosia Entertainment.
BrainBrosia covers the entire range of game design, development, art/graphic, and production. While focussing mainly on mobile games, they developed for other platforms as well.
From this position, Eva decided to join Octalysis Prime to level up her skills even further.
About the Creator of the Octalysis Framework
Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before the term entered mainstream vocabulary. As a Human-Systems Architect & Behavioral Designer, his framework has been applied by LEGO, Microsoft, Porsche, Coca-Cola, Salesforce, and MrBeast, impacting over 1.5 Billion Users.
Chou has taught the Octalysis methodology at Harvard, Stanford, Yale, Tesla, Google, BCG, and IDEO.
His work has been cited by Harvard, Stanford, MIT, Forbes, Wall Street Journal, Wired, US Department of Energy, NIST, NSF, NCBI, US Department of Education, ClinicalTrials.gov, and 3,700+ more academic publications. Explore his books here.
Eva’s Submission
Eva’s submission covers the MVP (minimal viable product) of a recruiting app that her company BrainBrosia is testing with medium-sized companies. The candidates go through a Story-driven Swiping app where they learn about the company while engaging with tasks related to the new job. This kind of experience is a prime example of Core Drive 5: Social Influence & Relatedness , connecting candidates with company culture in a meaningful, engaging way.
Eva took the feedback on her first submission to heart, and delivered a great resubmission qualifying for the Level 1 Octalysis Certificate. The willingness to incorporate detailed feedback exemplifies Core Drive 2: Development & Accomplishment — the internal drive to grow, improve, and overcome challenges. Congratulations, Eva. Well deserved.
Thanks for your profound feedback. I have tried to include everything you suggested (even have drawn all Octalysis frameworks and redraw slides for transparency).
Eva Deutsch
Do you want to join a community of learners and bring your knowledge of Human-Focused Design to the next level? Don’t hesitate to try out Octalysis Prime for free!
Related Reading
- The Octalysis Framework for Gamification & Behavioral Design
- Hall of Fame — All Octalysis Certificate Achievers
- What is Gamification?
- Human-Focused Design
- The Octalysis Gamification Certificate
- Books by Yu-kai Chou