Felipe Munoz-Jaramillo is our latest Primer who attained his Level 1 Octalysis Certificate. He works as a social communicator and entrepreneur with more than 12 years of experience in projects related to the digital environment. Consulting in Gamification, Growth Marketing and Digital Transformation with Growing Pains.
Felipe’s submission covers the experience provided by a coffee brand from Medellín, Colombia. In pre-pandemic times, a big part of the revenue was generated through organized ‘coffee tours’ that attracted travelers from around the globe. After the worldwide spread of Covid-19 new ways of generating income had to be found to make it through these hard times.
What makes Felipe’s submission stand out, besides the great visual presentation, is that he managed to obtain his certificate with his first attempt! Most submissions require one or two rounds of feedback before meeting the requirements of the new model.
Congratulations Felipe! We are looking forward to your submission for your Level 2.
Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!
I’m so thrilled by this news! Thank you for your time and feedback. I’m using it to submit a kick-ass Lvl 2 project. I specially liked your feedback about Business metrics, it is a very important exercise to try and Hack the system. Achieving this certification is really inspiring.”
Felipe Munoz-Jaramillo
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