Octalysis Certificate Achiever: Gabriel Goh
There are Octalysis Explorers in almost every country on Earth. Today we would like to introduce you to Gabriel Goh from Malaysia.
About the Creator of the Octalysis Framework
Yu-kai Chou created the Octalysis Framework after studying gamification since 2003, years before the term entered mainstream vocabulary. As a Human-Systems Architect & Behavioral Designer, his framework has been applied by LEGO, Microsoft, Porsche, Coca-Cola, Salesforce, and MrBeast, impacting over 1.5 Billion Users.
Chou has taught the Octalysis methodology at Harvard, Stanford, Yale, Tesla, Google, BCG, and IDEO.
His work has been cited by Harvard, Stanford, MIT, Forbes, Wall Street Journal, Wired, US Department of Energy, NIST, NSF, NCBI, US Department of Education, ClinicalTrials.gov, and 3,700+ more academic publications. Explore his books here.
He participated in the Behavioural Design Masterclass and successfully submitted for his Level 1 Octalysis Certificate!
Most submissions we receive cover apps or other digital products. Gabriel chose an offline experience: the local ‘Number Eight’ Board Game Cafe.
The cafe is run by tabletop game enthusiasts and is a place where people not only buy games, but come together to play games while enjoying snacks and drinks. One of the main challenges they face is attracting customers during weekdays that can be quiet compared to the weekends.
Like Sarah Le-Fevre, Gabriel impressed us with good quality work and managed to obtain an Octalysis Certificate on his first attempt!
He also considered the user experience of reading through the submission and used a fun visual touch to add Core Drive 7: Curiosity. Check it out to learn from this!
Congratulations Gabriel! We are looking forward to your submission for a Level 2 Certificate. Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!
Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Gabriel.
Related Reading
- The Octalysis Framework for Gamification & Behavioral Design
- Hall of Fame
- What is Gamification?
- Octalysis Certificate Achiever: Sarah Le-Fevre
- The Octalysis Gamification Certificate
- Books by Yu-kai Chou