How local businesses can utilize the new Facebook Apps
Facebook is a platform that is limited only by your creativity – and of course technical knowledge. But…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
4 Lessons From The FastCasual.com 2012 Top 100 Movers and Shakers List
⚡ Speed Run Notes Industry list rankings are a snapshot; the list that matters is the delta year-over-year.…
How to Build a Customer Loyalty Program That Actually Works [4 Strategies]
Most loyalty programs fail. The average consumer belongs to 19 reward programs but actively uses fewer than half…
Infographic: The Facts Behind Dining Out and Healthy Meal Options
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Top 10 Mistakes I Made as an Entrepreneur (Lessons Learned)
⚡ Speed Run Notes The expensive mistakes are almost never the ones that feel expensive in the moment.…
RewardMe Infographic Friday: How Hot Is Fast Casual Dining?
In 2012, my startup RewardMe ran a series called Infographic Friday, where we shared the most interesting data…
[Octalysis Guest Post] The Alchemy of Ingress
“Ingress is an acceptable lifestyle choice” – @Hosette, R1 ⚡ Speed Run Notes Ingress is the most important…