Yu-kai Chou’s Loyalty Connect Global Keynote (US): Why the Loyalty Industry’s Inflection Point Needs Gamification
Yu-kai Chou delivered the gamification keynote at Loyalty Connect Global US 2026 in Atlanta. Most loyalty programs run…
Work with Yu-kai The Blog
Gamification News
Articles on Gamification News — from Yu-kai Chou, creator of the Octalysis Framework.
Top Gamification Experts, Gurus & Designers: Where Are They Now (2026)
A 2026 retrospective on the original gamification experts, where their work evolved, and which voices still matter across…
Why Sustainability Gamification Keeps Failing: An Octalysis Keynote Diagnosis
A retrospective on the Poland Gamification Global Gathering, why sustainability needs better behavioral design, and what made the…
Gamification Research: How Diablo III uses Game Mechanics to inspire the Octalysis Framework
New to Gamification? Check out my post What is Gamification & my Gamification Framework: Octalysis Blizzard Entertainment, a…
4 Dominant Applications of Gamification
⚡ Speed Run Notes The four traditional buckets (product, marketing, lifestyle, work/edu) are organizational conveniences, not real categories.…
Why Octalysis Prime Is the Best Investment in Gamification Skills
Most people spend more on streaming subscriptions they barely use than on upgrading the one asset that compounds…
Yu-kai Chou Interviewed by a VR Influencer (for HTC)
📑 Table of Contents About the Author Yu-kai Chou interviewed by a VR Influencer (for HTC) VR Social…
6 Octalysis Prime Members in Guru Top 100
Every month, Rise Global (rise.global) calculated and published the Gamification Gurus Power 100 — a community-driven leaderboard ranking…
Food Heroes Octalysis Design Challenge
It’s finally here! The 2017 Octalysis Gamification Design Challenge — Food Heroes! Many challenges are reserved for Octalysis…