- Master the Art of Streak Design for Short-Term Engagement and Long-Term Successby Yu-kai Chou
- Game Design Techniques: the Onboarding Bundleby Yu-kai Chou
- 5 Psychology Books That Contextualize Gamification Designby Christine Yee
- The 8 Core Drives of Gamification #1: Epic Meaning & Callingby Yu-kai Chou
- Serious Games, Advergames, Gameful Design? Implicit vs Explicit Gamificationby Yu-kai Chou
- How Games Compel You to Pay them Obsessivelyby Yu-kai Chou
- 4 Experience Phases in Gamification – Phase 4: The Endgameby Yu-kai Chou
- The 8 Core Drives of Gamification #8: Loss & Avoidanceby Yu-kai Chou
- The 8 Core Drives of Gamification #5: Social Influence & Relatednessby Yu-kai Chou
- The 8 Core Drives of Gamification #2: Development and Accomplishmentby Yu-kai Chou
- The 8 Core Drives of Gamification #3: Empowerment of Creativity & Feedbackby Yu-kai Chou
- The Strategy Dashboard for Gamification Designby Yu-kai Chou
- The 8 Core Drives of Gamification #4: Ownership and Possessionby Yu-kai Chou
- White Hat vs Black Hat Gamification in the Octalysis Frameworkby Yu-kai Chou
- 4 Experience Phases in Gamification – Phase 3 The Scaffolding Phaseby Yu-kai Chou
- 4 Experience Phases in Gamification – Phase 2: The Onboarding Phaseby Yu-kai Chou
- The 8 Core Drives of Gamification #7: Unpredictability & Curiosityby Yu-kai Chou
- The 8 Core Drives of Gamification #6: Scarcity & Impatienceby Yu-kai Chou
- 4 Experience Phases in Gamification – Phase 1: The Discovery Phaseby Yu-kai Chou
- Game Design Analysis of Diablo II through Level II Octalysisby Yu-kai Chou
- 4 Keys 2 Fun (Game Design Framework by Nicole Lazzaro) – Part 2 of 4.by Yu-kai Chou
- Gamification and Operant Conditioningby Christine Yee
- Comprehensive List of 90+ Gamification Examples & Cases with ROI Stats (2024)by Yu-kai Chou
- Game Loops in World of Warcraft, 2 of 2by Erik Mechelen
- Yu-kai Chou’s Gamification Workshop for Accenture (Slides)by Yu-kai Chou
- Learn What Kind of Games You Like To Play (Get Your Player Traits Profile)by Erik Mechelen
- The Great Delhi Run–How FITology used an Alternate Reality Game to Break the Iceby Erik Mechelen
- Gamifying Kickstarter: Bears vs Babies Case Studyby Erik Mechelen
- Chapter-by-Chapter Takeaways of Yes! 50 Scientifically Proven Ways to Be Persuasiveby Yu-kai Chou
- The Taiwanese Government has gamified Tax Collection since 1951!by Yu-kai Chou
- Collection of all Intrinsic vs Extrinsic Motivation Blog Postsby Yu-kai Chou
- Affection Held Hostage – how my love for my wife got me duped in Chinaby Yu-kai Chou
- How to Create Intrinsic Motivation via Octalysis Gamificationby Yu-kai Chou
- How Extrinsic Rewards turn off our Social Brainby Yu-kai Chou
- How Rewards kill our Creativityby Yu-kai Chou
- Why our Education System is Broken explained by Intrinsic/Extrinsic Motivation Designby Yu-kai Chou
- Motivation Traps in Reward-Based Gamification Campaignsby Yu-kai Chou
- Left Brain (Extrinsic) vs Right Brain (Intrinsic) Core Drives in Gamificationby Yu-kai Chou
- Lessons in Core Drive 8: Loss & Avoidance – Why don’t you take all my money?by Yu-kai Chou
- When to use Black Hat Gamification Designby Yu-kai Chou
- Gamification, Manipulation, and Ethicsby Yu-kai Chou
- Loss & Avoidance Design: Ultimate Loss vs Executable Lossby Yu-kai Chou
- Careful Transitioning between White Hat and Black Hat Gamificationby Yu-kai Chou
- Bad Shifts from White Hat Design to Black Hat Gamification Designby Yu-kai Chou
- When to Use White Hat Gamification Designby Yu-kai Chou
- Power of Unpredictability & Curiosity: Sweepstakes and Rafflesby Yu-kai Chou
- Commercially Unskippable: Power of Super Bowl Adsby Yu-kai Chou
- Commitments: the odd power of writing things downby Yu-kai Chou
- Consistency: forces behind Ownership & Possessionby Yu-kai Chou
- Identity and Consistency: forces behind Ownership & Possessionby Yu-kai Chou
- The Endowment Effect: forces Behind Ownership & Possessionby Yu-kai Chou
- Points, Badges, and Leaderboards: The Gamification Fallacyby Zen Trenholm
- MindTime: A Player Type Frameworkby Zen Trenholm
- Guest Report: Employee Engagement can be boosted with Gamificationby Zen Trenholm
- Success! The First Advanced Octalysis Gamification Design Workshopby Yu-kai Chou
- Why Gaming is Good For Youby Zen Trenholm
- Gamification Theories in Parenting: Epic Meaning & Callingby Yu-kai Chou
- Finally…Level 1 Octalysis Certificate (in Gamification) Given!by Yu-kai Chou
- How Gamification at 750words.com keeps you writing every dayby AverageJoey
- Autodesk: What Makes a Successful or a Failed Gamification Campaign?by Yu-kai Chou
- Yu-kai Chou’s Talk on Octalysis #Gamification for Austrian Innovation Centerby Yu-kai Chou
- Game Mechanics Research: What Makes Candy Crush so Addicting?by Yu-kai Chou
- What Are Learning Gamesby Yu-kai Chou
- Game Mechanics Octalysis: Grepolisby Yu-kai Chou
- WoW Addiction: Game Mechanics Research of World of Warcraftby Ken Savage
- User and Player Types in Gamified Systemsby Yu-kai Chou
- Gamification: What Makes Game of Thrones Addictingby Yu-kai Chou
- Gamified Competition in The Enterprise Workplaceby Yu-kai Chou
Get mentored by Yu-kai Chou
Every week I hop on a conference call to teach, answer questions, and give feedback to members of Octalysis Prime. If you want to take your Gamification practice to the next level, then come join us.
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