June week 3 Gamification Examples from an Octalysis Lens

Every week in the Octalysis Prime Slack group, members share gamification examples they find in the wild.

These are only a snapshot of what we’ve discovered this week. As always, from the lens of Octalysis and the 8 Core Drives.

Continue reading June week 3 Gamification Examples from an Octalysis Lens

Ivan Milev’s Habitica Design Challenge: Using Octalysis and the Strategy Dashboard to Recommend Product Changes

In Spring 2017, The Octalysis Group opened a challenge to Octalysis fans and experts.

The challenge was to improve the design of popular productivity app, Habitica, using Octalysis and gamification design.

Several of these designs were so strong we wanted to share them. Over the next few weeks, we will share some of the best designs.

Today we take a sneak peek at Ivan Milev’s submission.

Continue reading Ivan Milev’s Habitica Design Challenge: Using Octalysis and the Strategy Dashboard to Recommend Product Changes

Creating Ecosystems Builds Anti-Core Drive 8: Loss & Avoidance

This article was written by Erik van Mechelen based on the Octalysis framework by Yu-kai Chou.

Ecosystem influence and convenience

Many are familiar with Amazon’s or Apple’s or Google’s exhaustive ecosystems and their network effects. Amazon’s product offering grows more robust by the day. Using Gmail/Chrome gains you refined experiences. Apple products sync across devices and services like iTunes.

These effects help to create Anti Core Drive 8: Loss & Avoidance in the eyes and hearts of their consumers. If I leave, I’ll lose the entire ecosystem experience.

Non-intuitive brands like Nike play with this too when they introduced their fitness products: loyal Nike brand followers used their products instead of Fitbit’s offerings because Nike’s products worked with their Nike running shoes and gear. Samsung is doing similar with its camera and recording products.

Continue reading Creating Ecosystems Builds Anti-Core Drive 8: Loss & Avoidance

Improving Habitica with Octalysis Gamification: Jacob Bender Design Challenge Submission

In Spring 2017, The Octalysis Group opened a challenge to Octalysis fans and experts.

The challenge was to improve the design of popular productivity app, Habitica, using Octalysis and gamification design.

Several of these designs were so strong we wanted to share them. Over the next few weeks, we will share some of the best designs.

Today we take a sneak peek at Jacob Bender’s submission.

Continue reading Improving Habitica with Octalysis Gamification: Jacob Bender Design Challenge Submission

A Something Relationship

This article was written by Tijs van der Horst, Octalysis Prime member. 

Design of Things

From birth we are continuously taking in sensory information. When processed, we remember complex shapes that can virtually be placed anywhere. These experiences are combined, categorized, valued and filtered, creating a database of do’s and don’ts so we can use our memory to reflect and make decisions. Successful decision making will result in a satisfying feeling and taking in information is a continuing search for better decision making, or rather, satisfaction — up to the point where we are so eased-in with the current situation that taking in new information almost always feels more of a pain-in-the-ass than sticking with the old. Reflections on our decisions and the outcome of those are again associated with the complex shape, creating a relationship with the something.

A relationship between a subject (i.e. something conscious, like a person, animal or artificial intelligence) and ‘something’ is what I call a something relationship. Like any real-world scenario, such a relationship is unknowingly complex: The relationship between you and your favorite chair may be shaped by tons of small experiences, personal history, environmental influences and seemingly unrelated feelings in the moment; but trying to understand maybe allows us to analyze behavior and prepare for design decisions. In the end, anything we create will again be something of a new relationship.

Continue reading A Something Relationship