Octalysis Certificate Achiever: Rodrigo Richter
Rodrigo is a passionate Octalysis Primer, passionate about his Pilates Studio in São Paulo, and passionate about earning…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Octalysis Certificate Achiever: Dustin Lehr
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Octalysis Certificate Achiever: Joel Schmidt
Here we have another great example of how Gamification can be applied to a non-digital experience using the…
10 Best Mobile Games Mastering Gamification Design [2026]
Discover the 10 best mobile games using advanced gamification design in 2026. See how titles like Genshin Impact…
Learning with Games
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
3 Great Gamification Examples in Blockchain and NFTs (Octalysis Analysis)
Last Updated: March 2026 ⚡ Speed Run Notes Good blockchain gamification is rare because the category is flooded…