Why You Should Create Year-END Resolutions
This article was written by Contributing Writer Erik van Mechelen. Table of Contents About Yu-kai Chou Why You…
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The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Fitbit, Peloton – Do Fitness Apps Really Work?
This post was written by Contributing Writer Erik van Mechelen and edited by Chief Editor Angel Cheng.
Gamification Analysis: How Snapchat Launched Spectacles
This article is written by Contributing Writer Erik van Mechelen along with Yu-kai Chou.
FINALLY!! Beginner’s Guide to Gamification (22 of 90): Onboarding Phase of Player’s Journey
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Why Commissions Hurt Productivity and Job Satisfaction (Octalysis Analysis)
Commission-based pay is one of the most common compensation models in sales — and one of the most…
Trump vs Clinton Debate Analysis: How Charisma and Core Drives Decided the 2016 Election
This article was written by Contributing Writer Erik van Mechelen with Yu-kai’s video commentary of the first 2016…
Gamifying Kickstarter: Bears vs Babies Case Study
This post was written by Contributing Writer Erik van Mechelen after Octalysis community member, Ivan Lee, notified Yu-kai…