What A 3X Increase in Check-in Services Means for Your Business
Pew Research Center just released a report on American adults and their use of mobile and social location-based…
Work with Yu-kai
The Blog
Chou Musings
Articles on Chou Musings — from Yu-kai Chou, creator of the Octalysis Framework.
How To Choose The Right 3rd Party Product For Your Franchise
There’s no question about it: there is so much new technology out there that one can get completely…
Supercharge Your Loyalty Program
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
3 Ways To Drive Word-of-Mouth Marketing
By far, the most effective form of marketing is word-of-mouth marketing. I trust my friend over a random…
Having Happy Employees Impacts Your Bottom Line
There’s a famous scene in ‘Office Space’ in which Jennifer Aniston gets fired by her strict boss for…
Can Your Restaurant Afford to Make this Mistake? (Part 1 of 2)
I once went to a presentation by the President of Blenz Coffee, George Moen. Blenz is an international…
The Importance of Having A Mission
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
How good is your general manager?
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Innovative and Effective Uses of Social Media
What is Social Media Social media is becoming all the rage with most businesses, especially restaurants and retail…