Category: Chou Musings
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The POS Industry will always be fragmented
But what about Square? After working on RewardMe (In-Store Intelligent CRM that quickly helps any store setup a Rewards Program) for a while, I’ve been asked by potential investors over two dozen times, “What do you think about POS companies like Square, and do you think they would take over the market?” First…
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What Businesses Need To Know About Groupon and Groupon-Clones
Groupon, the nearly $15 billion behemoth of daily deal websites, is one of the hottest internet companies today. From their $6 billion Google acquisition offer to their purported IPO valuation of up to $25 billion, Groupon is making headlines everywhere. More recently, news about Groupon has been turning sour with articles from the New York…
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How good is your general manager?
My team and I have a favorite Japanese Restaurant on Castro Street. We love it so much that we go about 3 times a week for dinner. Average order value is about $15 and we usually go with a group of 4 people, which means each month we bring in $720 worth of business. It’s…
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Innovative and Effective Uses of Social Media
What is Social Media Social media is becoming all the rage with most businesses, especially restaurants and retail shops managing their own Facebook page and Twitter account. Five years ago, Facebook was barely mainstream, still catering primarily to the college market, and Twitter was hardly out of inception. Today, Facebook and Twitter decals adorn business’…
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RewardMe Loyalty Program Hits Vancouver!
It almost seems like it was just yesterday that RewardMe went mainstream in the San Francisco Bay area, and within a short few weeks RewardMe has gone international and has launched in Vancouver, Canada. RewardMe in Vancouver has partnered up with restaurants and cafes such as Starbucks, Robson’s All India Restaurant, Da Jia Japanese Restaurant,…
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Will the majority of your customers use your rewards technology?
With so many new technologies emerging, it’s tough to find the right one that suits your business. As a restaurant or cafe, one of your primary objectives is to turn a new customer into a loyal customer. Though great food and great service play a key role, a new generation of customers are asking for…
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Top 3 Social Media Tools to Market Your Restaurant (Part 2/2)
Welcome back! In the first part of this series we looked at how Facebook was used to market a restaurant, int this article we’ll look at how Twitter and Mobile Marketing can be used to promote your restaurant to customers so that they always think about you. Social Media Tool Number 2: Twitter I’m going…