Octalysis Certificate Achiever: Gabriel Goh

There are Octalysis Explorers in almost every country on Earth. Today we would like to introduce you to Gabriel Goh from Malaysia. He participated in the Behavioural Design Masterclass and successfully submitted for his Level 1 Octalysis Certificate!

Octalysis Level 1 Certificate

Most submissions we receive cover apps or other digital products. Gabriel chose an offline experience: the local ‘Number Eight’ Board Game Cafe. The cafe is run by tabletop game enthusiasts and is a place where people not only buy games, but come together to play games while enjoying snacks and drinks. One of the main challenges they face is attracting customers during weekdays that can be very quiet compared to the weekends.

Like Sarah Le-Fevre, Gabriel impressed us with good quality work and managed to obtain an Octalysis Certificate on his first attempt! He also considered the user experience of reading through the submission and used a fun visual touch to add Core Drive 7: Curiosity. Check it out to learn from this!

Congratulations Gabriel! We are looking forward to your submission for a Level 2 Certificate. Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Gabriel.

Octalysis Certificate Achiever: Sarah Le-Fevre

Many of you might know Sarah Le-Fevre as she is very active in the Gamification space and the chief editor of the online magazine Ludogogy. She is now also the proud owner of the Level 1 Octalysis Certificate!

Octalysis Level 1 Certificate

The WaterWatch Learning Programme is part of a multi-million dollar sustainability project by a large corporate organisation. The main learning opportunity is a one-day face-to-face employee engagement programme, open to all of the organisation’s 230,000 employees globally. A smaller number of employees are given kits to take away with them to continue testing their own chosen waterbody and uploading data for the project.

We were impressed with the overall quality of Sarah’s submission. She absorbed the knowledge of Yu-kai’s Behavioral Design Masterclass very well and managed to obtain an Octalysis Certificate on her first attempt! Only three other of the many Masterclass participant succeeded to do so. An impressive accomplishment!

Congratulations Sarah! We are looking forward to more of your contributions in the Ludogogy magazine and updates in the Premium Octalysis Prime Community.

Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!

I’m really honoured to join the ranks of those who have already done this, and I’m looking forward to work towards the Level II certification.

Sarah Le-Fevre

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Sarah.

Octalysis Certificate Achiever: Sergio Ligato

Sergio Ligato attained his Level 1 Octalysis Certificate with a submission about Distant Learning during the COVID-19 Emergency.

We like to showcase the work of people who have attained their Octalysis Certificate to show the standard of quality required to get the Octalysis Certificate, as well as give a taste of things people will learn on the Octalysis Prime mentorship platform.

Sergio chose this topic to have his Octalysis Certificate as a happy memory in this critical and hard time for humanity.

The two key indicators used to define the Player Types give an excellent foundation for the rest of the submission. It is easy to feel the passion that went into finding the answer to Sergio’s question: “How can we engage all of our students and encourage them to study in such a difficult situation?

Congratulations Sergio! Thank you for contributing to such a vital subject in difficult times.

This is what Octalysis Prime is all about: actionable Gamification knowledge.

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Youssef.

Octalysis Certificate Achiever: Felipe Munoz-Jaramillo

Felipe Munoz-Jaramillo is our latest Primer who attained his Level 1 Octalysis Certificate. He works as a social communicator and entrepreneur with more than 12 years of experience in projects related to the digital environment. Consulting in Gamification, Growth Marketing and Digital Transformation with Growing Pains.



Felipe’s submission covers the experience provided by a coffee brand from Medellín, Colombia. In pre-pandemic times, a big part of the revenue was generated through organized ‘coffee tours’ that attracted travelers from around the globe. After the worldwide spread of Covid-19 new ways of generating income had to be found to make it through these hard times.

What makes Felipe’s submission stand out, besides the great visual presentation, is that he managed to obtain his certificate with his first attempt! Most submissions require one or two rounds of feedback before meeting the requirements of the new model.

Congratulations Felipe! We are looking forward to your submission for your Level 2.

Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!

I’m so thrilled by this news! Thank you for your time and feedback. I’m using it to submit a kick-ass Lvl 2 project. I specially liked your feedback about Business metrics, it is a very important exercise to try and Hack the system. Achieving this certification is really inspiring.”

Felipe Munoz-Jaramillo

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Youssef.

Octalysis Certificate Achiever: Kamran Hatami

Kamran is one of our Primers who started by submitting for his Octalysis Level 1 Certificate via the TOG website, and ended up being one of our Premium Primers.


In his colorful presentation, Kamran committed to analyze and design for the popular language learning app Duo Lingo. In this he succeeded. Especially his Analysis of the Current Experience and his Brainstorming were the highpoints of his presentation.

Check out the Hall of Fame with every person who attained their Level 1 and Level 2 Octalysis Certificate!


Congratulations on this excellent submission, Kamran!

Thank you so much for your feedback and encouragement! I appreciate your time and consideration. I’ll make sure to go through your feedback carefully.

Kamran Hatami

The best way to become skilled in Octalysis Gamification, is to put your knowledge into practice. With the Octalysis Certification program you have the opportunity to get official feedback from an expert to learn from, and help you on your path to mastery.

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Kamran. This is also the best place to submit for your own Octalysis Certificate!

Octalysis Certificate Level 2 Achiever: Youssef Ouazzani

We like to showcase the work of people who have attained their Octalysis Certificate to show the standard of quality required to get the Octalysis Certificate, as well as give a taste of things people will learn in on the Octalysis Prime mentorship platform.

While attaining a Level 1 Octalysis Certificate in itself is impressive and displays competency in the usage of the Octalysis Framework, attaining a Level 2 Octalysis Certificate demonstrates skill in the application of the Octalysis Framework to solve complex problems.

Since we massively revamped our Octalysis Certificates, only two people have attained Level 2, Sergio Ligato, and now Youssef Ouazzani with his Strat’Z’Fun submission.

Youssef attained his Level 1 Octalysis Certificate last May and almost instantly started working on his Level 2. We applaud your willingness to work hard, your openness to feedback, and your eager attitude, Youssef. Congratulations!

Check out the Hall of Fame where we show every person who, through skill and hard work, attained their Level 1 and Level 2 Octalysis Certificate!

Youssef’s Strat’Z’Fun submission covers an app design that will help employees become more aligned with the company’s strategic vision, in a playful manner.


This is what Octalysis Prime is all about: actionable Gamification knowledge.

Do you want to find out what Gamification is all about, or bring your skills to the next level? Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Youssef.

Octalysis Certificate Achiever: Elena Beutel

Our latest Octalysis Primer to attain the Level 1 Octalysis Certificate is Elena Beutel.

Check out the Hall of Fame with every person who attained their Level 1 and Level 2 Octalysis Certificate!

In 2018 Elena founded the Qatar Human Development Agency, with a vision and passion to help businesses do better by developing their employees. Her submission is interesting as it covers the way the product is presented and sold to new clients



The best way to become skilled in Octalysis Gamification, is to put your knowledge into practice. With the Octalysis Certification program you have the opportunity to get official feedback from an expert to learn from, and help you on your path to mastery.

I have created new brainstorming ideas linked to new Desired Actions, and I love them so much more! Thanks to your feedback, I feel that the quality of my offering becomes times more engaging and compelling!

Elena Beutel

Congratulations Elena! We hope your agency will be successful in signing more clients, based on your design.

Got a taste of the things you will learn in Octalysis Prime, or want to try your hand at your own Octalysis Certificate submission?

Head over to Octalysis Prime and sign up to try the FREE version of Octalysis Prime (no strings attached) to join our community of passionate and driven members like Elena.