Gamification Analysis of Medium (Octalysis Level 1)
Table of Contents First Impression First Word Stories Publications: Owning the Presentation of My Stories Letters: Direct Access…
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Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Gamification Analysis of Slack (Octalysis Level I)
I first used Slack with friends in a mastermind. Later, I created my own group to give and…
Anti Core Drives: The Hidden Forces Killing Your User Engagement
Here’s something most gamification designers never think about: when users aren’t doing what you want, it’s not because…
5 Reasons why Gary Vaynerchuk has an “Addictive” Brand
Are you following Gary on Facebook or Snapchat? Are you watching the #askgaryvee show or Dailyvee? A guest…
Level II Octalysis for Team Managers: A Game Design Approach to Workplace Motivation
Most managers treat motivation as a mystery, something that either exists or doesn’t. But what if you could…
Hotel Loyalty Gamification Case Study: LuckyDiem
A 712% sales lift. A viral coefficient of 530%. Nearly 1,800 new hotel bookings from just 2,000 initial…
Octalysis Case Study: From 4K to 2 Million monthly visitors with DreamsCloud
Table of Contents About the Behavioral Designer Behind These Results Case Study: how I helped DreamsCloud dominate the…