Ian Bogost the Troll: How I got bashed in the face on Twitter
Below is a weird and unexpected conversation I had on Twitter. I’ve dealt with Anonymous bashers before (even…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Beginner’s Guide to Gamification (7 of 90): Applying Octalysis to Waze (b)
Click here to see all videos in this Series The is the Second Half of the Waze Gamification…
Beginner’s Guide to Gamification (6 of 90): Applying Octalysis to Waze(a)
*New to Gamification? Check out my post What is Gamification & the Gamification Framework: Octalysis* Click here to…
There is NOTHING wrong with Israel Gamifying War (2012, Re-Examined)
In November 2012, the Israel Defense Forces ran a points-and-ranks system on their public blog during Operation Pillar…
Marketing Gamification: Old Spice launches the Game DIKEMBE MUTOMBO’S 4 1/2 WEEKS TO SAVE THE WORLD
New to Gamification? Check out my post What is Gamification & my Gamification Framework Old Spice Does it…
The 4 Experience Phases of Gamification: Why Your Product Is Actually 4 Products
Most designers treat their product as a single experience — it’s either good or bad, engaging or boring.…
The Octalysis Gamification Framework Explained (Beginner’s Guide 4/90)
*New to Gamification? Check out my post What is Gamification & the Octalysis Gamification Framework* About the Creator…