What I Love About Dining Out
Dining out is about far more than the food. It’s about how an environment makes you feel. The…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Leveraging Customer Touchpoints to Increase Sales
A touchpoint is a point of contact between a customer and your product, service, or brand. Whether before,…
Why Your Loyalty Program Isn’t Working
If you’ve been using a CRM-based loyalty program or a punch card to build customer loyalty, you might…
Brilliant Earth Day Video: Heal Our World, Heal Ourselves
Table of Contents About Yu-kai Chou Earth Day, Dance, and Media Related Reading Author Credibility: Yu-kai Chou Yu-kai…
How Yu-kai Chou pioneered Gamification in 2003 and became a World Leading Authority on Gamification
Before “gamification” was a word anyone used in business, Yu-kai Chou was already building companies around it. Starting…
Well Made Video/Drama of a Gamified Future
⚡ Speed Run Notes Gamified-future fiction tends to imagine dystopia because dystopia is the easier story. A good…
Gamification Research: How Diablo III uses Game Mechanics to inspire the Octalysis Framework
New to Gamification? Check out my post What is Gamification & my Gamification Framework: Octalysis Blizzard Entertainment, a…
How to Be Influential (5 Tips)
5 Tips on How to be influential Not everyone wants to Gamify their lives, but almost everyone wants…
Miles Dyson: Why This Terminator 2 Character is My Role Model
⚡ Speed Run Notes Miles Dyson is a role model because he performed the hardest ethical move in…