The Scaffolding Phase: The Beginner’s Guide to Gamification (Episode 23)
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
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The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
How Diablo II Changed My Life: An Introduction to Actionable Gamification
This is an excerpt from the introduction of Actionable Gamification: Beyond Points, Badges, and Leaderboards. Buy a copy…
Readalong: Reality is Broken, Chapter 2 – The Rise of the Happiness Engineers
This continues the Readalong by Erik van Mechelen of Jane McGonigal’s ‘Reality is Broken’ with insights from Yu-kai…
OP Book Insights: Ch 1, The Characters in the Story (Thinking, Fast and Slow)
As part of Octalysis Prime, Yu-kai provides OP Insights on important research and books in the field of,…
Reality is Broken Chapter 1: What Is a Game? (McGonigal Readalong + Octalysis)
Jane McGonigal’s Reality is Broken might be the most influential book on why games matter, and Chapter 1…
Readalong for Reality is Broken: Introduction
This readalong is hosted by Erik van Mechelen, written in the context of the Octalysis Framework. Each week…
Substituting a Hard Question for an Easier One: Daniel Kahneman’s ‘Thinking Fast, Thinking Slow’
Daniel Kahneman won a Nobel Prize for showing how our brains take shortcuts. One of his most powerful…
Improving Habitica with Octalysis Gamification: Jacob Bender Design Challenge Submission
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
My TEDx talk on Gamification just reached 100K viewers on Youtube!
Table of Contents My Gamification TEDx speech in Switzerland reached 100K! The First-Sentence Fumble What Happened After Author…