Reimagining Urban Spaces with the Octalysis Framework (Gamification Examples)
(This article is written by Sergio Ligato, an Octalysis Prime Member who became a Senior Consultant/Design of the…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
Gamified Launch: SPAACE Arena Analysis (Part I)
How Yu-kai Chou used the Octalysis Framework to design SPAACE Arena — a gamified pre-launch campaign that grew…
The Octalysis Group Is Hiring UX Designers (with Octalysis Chops)
New Design Challenge on Octalysis Prime to find UX talent for The Octalysis Group
The Self-Pity Pyramid: A 21-Tier Model for Putting Your Struggles in Perspective
When life punches you in the face, how do you know if you should get back up immediately…
The Convergence of Ecommerce & Web3 Gaming: BLOOM
The Digital Convergence Model The Digital Convergence Model is one of my highest level frameworks that I first…
The Power of Roleplaying in Children: How Identity Roles Shape Behavior
What if the secret to changing a child’s behavior isn’t discipline or instruction — but imagination? Yu-kai Chou…
What Do You Want to Want? The Question That Reveals Your True Purpose
What would you actually pursue if fear, laziness, and excuses didn’t exist? That question sounds simple. It’s not.…
Octalysis Certificate Achiever: Sameh Ibrahiem Emam
⚡ Speed Run Notes The threshold from gamification reader to gamification practitioner is marked by one change: you…
4 Keys 2 Fun Part 2: Hard Fun, Easy Fun & People Fun Mapped to Octalysis
Nicole Lazzaro’s 4 Keys 2 Fun framework is useful for the same reason any strong model is useful:…