Critical Analysis of “Why We Love Games That Most Enrage Us”: Why We Actually Enjoy Hard Fun
This article was written by Contributing Writer Erik van Mechelen with significant input from Yu-kai Chou and the…
Work with Yu-kai
The Blog
Gamification Analysis
Articles on Gamification Analysis — from Yu-kai Chou, creator of the Octalysis Framework.
Gamification Analysis of Snapchat: How Camera and Storytelling Captured Attention
This article is written by Contributing Writer Erik van Mechelen. Editor’s Note (2026): This analysis was originally published…
Why Social Podcast Players Are Next: True Discovery in Overcast and Tung
How do you actually discover your next favorite podcast? Not through an algorithm — through people you trust.…
Trello vs Pivotal Tracker: Why One Thrived and the Other Died (Octalysis Analysis)
This article was written by Contributing Writer Erik van Mechelen with input from Jun Loayza and Yu-kai Chou.…
27 Game Techniques Pokemon Go Used to Capture the World (Octalysis Analysis)
This article is written by Contributing Writer Erik van Mechelen with support from Yu-kai Chou. 27 Game Techniques…
Gamification Analysis of Audible: Octalysis Level II
In my last post, I commentated on why Scribd survived while Oyster was shut down. This week, I’ll…
Scribd vs Oyster Octalysis Analysis: Why Scribd Survived
Unlimited reading sounds nice, doesn’t it? It sure did to me, too. I started using two subscription-based services…