How to Become Irreplaceable in Your Company (The 2×2 Corporate Matrix)
Your boss doesn’t fire the person who makes them feel safe about the company’s future. They fire the…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
I “fled” to Taiwan right before the California lockdown
In March 2020, as the world braced for impact, our family had to make a sudden, drastic choice.…
Now is the Time to Upgrade Yourself for the New Economy
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
The Business Case for Octalysis: How Centrical Applied All 8 Core Drives
Gal Rimon found that when workplace gamification stops at points, badges and leaderboards, engagement drops, because employees eventually…
How to Actually Use the Octalysis Framework (Most People Only Do Half)
I’ve been teaching the Octalysis Framework since 2003. That’s over two decades of workshops, keynotes, and one-on-one coaching…
Finalists and Winner of the Octalysis Prime Item Design Challenge, February 2020
Iñaki’s presentation of Octalysis Prime’s Game Loop Table of Contents About Yu-kai Chou Winner: Iñaki Finalist: Sergio Finalist:…
Design Ripples: The Daily Quest List on Octalysis Prime
This post is about how a small design decision to help new and Onboarding members created ripples for…