How I started my Entrepreneurial Career Freshman Year in College
When I talk to my friends outside of the startup world, one of the most common questions I…
Work with Yu-kai
The Blog
Ideas on motivation, behavior & design.
Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.
FD Lifestyle Presentation at Google
Editor’s Note: The original SlideShare presentation embed is no longer available. See the updated 10,000 Hours of Play…
Won Best Startup Presentation at the CINACON Competition – Twice!
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Woman creates myhusbandneedsajob.com
(Image: myhusbandneedsajob.com) During these bad economic times, a lot of people have been doing everything they can to…
What Made The 912 Project Go Viral? An Octalysis Analysis of Glenn Beck’s Behavioral Design
An Octalysis analysis of how Glenn Beck's 912 Project crashed Fox News' servers five times in 2009. Learn…
A new OFFLINE social media marketing idea
Author Credibility: Yu-kai Chou Yu-kai Chou created the Octalysis Framework after studying gamification since 2003 — years before…
Age vs Experience: Why Being Young Doesn’t Disqualify You
I wrote the bulk of this post the week I turned twenty-three, after a casual Skype call with…