Blog · Motivation & Behavioral Design Work with Yu-kai

The Blog

Ideas on motivation, behavior & design.

Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.

Entrepreneurship·4 min

Be Compelling, not Genius

[Editor’s Note: The original video was hosted on Viddler, which has since shut down. The content below captures…

Yu-kai Chou
Chou Musings·2 min

What to do when your industry is dying

Editor’s Note: The video originally embedded here was hosted on Viddler, which deleted all legacy user videos. The…

Yu-kai Chou
Chou Musings·3 min

How do you know who to trust?

Who to trust? You always hear stories about people who get screwed over by their friends that they…

Yu-kai Chou