Trello vs Pivotal Tracker: How Potential Use Cases Attracts Users

This article was written by Contributing Writer Erik van Mechelen with input from Jun Loayza and Yu-kai Chou.  A Wide versus Narrow Lens Talk to anyone you know who uses a non-phone camera. She’ll likely talk about what she’s trying to accomplish first, then explain the type of camera, the lens, and other features helping her accomplish … Continue reading Trello vs Pivotal Tracker: How Potential Use Cases Attracts Users

The Hero’s Journey: A Life of Legend

A LIFE OF LEGEND: HOW THE HERO’S JOURNEY CHANGES EVERYTHING  Written by Timothy Barber Have something to share about gamification? Become a guest author on my blog! Please write to me if you’re interested. You know you’ve thought about it. We all have. You imagine some ne’er-do-well purse-snatcher creeping up behind an unsuspecting woman, and sprinting away with ill-begotten … Continue reading The Hero’s Journey: A Life of Legend

Points, Badges, and Leaderboards: The Gamification Fallacy

(Below is a snippet of Gamification Book: Actionable Gamification – Beyond Points, Badges, and Leaderboards. If you like this blog post, you will LOVE the book) A Story about Social Media The landscape of gamification development must be understood in historical context to see why gamification mechanics themselves don’t ultimately lead to good design. Let’s … Continue reading Points, Badges, and Leaderboards: The Gamification Fallacy

Epic Win! An ultra successful 3-Day Gamification Workshop Online!

One of the frustrations I have is that, in all my public speeches, since I can never assume the audience have previous knowledge of Octalysis, I always have to cover the fundamentals of gamification as a whole, Human-Focused Design, and the 8 Core Drives of Octalysis. As a result, I keep making similar talks over … Continue reading Epic Win! An ultra successful 3-Day Gamification Workshop Online!

Black Hat Gamification and the Fall of Plants vs. Zombies 2

Why Plants vs. Zombies 2 Failed to Engage Gamers Motivation Matters: An Insightful Lesson in Game Development from the Plants vs. Zombies Franchise Author Bio This interview was conducted by Clark Buckner from TechnologyAdvice.com (they provide coverage content on gamifying sales programs, customer loyalty solutions, employee engagement platforms and much more). Also, be sure to … Continue reading Black Hat Gamification and the Fall of Plants vs. Zombies 2

5-Hour Workshop with eBay on eCommerce Gamification (Slides)

The King of eCommerce Gamification When people ask me, “What’s a good eCommerce Gamification example?” They often get surprised when I tell them “eBay.” (Woot.com is another great example with a very high value for 2 of the 8 Core Drives in Octalysis – guess which ones?). If you were to think of creating an … Continue reading 5-Hour Workshop with eBay on eCommerce Gamification (Slides)