Blog · Motivation & Behavioral Design Work with Yu-kai

The Blog

Ideas on motivation, behavior & design.

Deep dives on the psychology behind why people do what they do — from Yu-kai Chou, creator of the Octalysis Framework. Pick the topic that matters to you.

10000 Hours of Play·25 min

10,000 Hours of Play by OP Hero: Carl Sagan

Carl Sagan ran the most ambitious science-communicator build of the 20th century — Voyager mission scientist, Cornell professor,…

Yu-kai Chou